Here is an example of trying to sell a large home by first arguing that it is not a McMansion:
The house that ranks as the Baltimore region’s priciest sale in August is, in the words of the sellers’ real estate agent, “understated” — the sort of home that doesn’t smack you in the eye with its high-end glitz.
The four-bedroom home on Golf Course Road West in Owings Mills, which sits on 2 acres near Green Spring Valley Hunt Club’s golf course, changed hands for just over $3.1 million.
“It wasn’t a McMansion,” said Linda Corbin of Prudential Homesale YWGC Realty, the listing agent. “It was an absolutely beautiful, charming, warm, wonderful house that you could feel like you could put your feet up in every room … and be comfortable.”…
Part of the home’s not-in-your-face style comes from its U shape, which makes its 5,700 square feet look less enormous from the outside. But there’s a lot packed inside. Besides four bedrooms, the home’s features include four full bathrooms, three half-baths, two laundry rooms (one upstairs, one downstairs), a gourmet kitchen, a butler’s pantry and a movie theater.
A separate building paired with the in-ground pool has its own living room, bathroom and second-floor space intended for an exercise room or guest bedroom.
This home may be more understated that other homes of similar square footage or in its price range, but in comparison to the majority of American homes, this home is probably not understated.
I am intrigued by this sales pitch: this home is attractive because it isn’t a McMansion. This suggests buyers tend to think larger homes are indeed McMansions and want to be shown otherwise. Also, I wonder if this means that the homes that are indeed McMansions do sell for less because fewer buyers are interested and that real estate agents change their tactics when the home they are selling is indeed more obviously a McMansion.
Legally Sociable 