Numbers to back claims about “SEAL-mania”?

I am often on the look-out for news stories that relate to data analysis and interpretation that I can then use in my Statistics and Social Research classes. Here is an example of the AP reporting on “SEAL-mania”:

Stumpf is one of a growing number of Americans putting themselves through grueling fitness programs modeled after Navy SEAL workouts as interest in the elite military unit has soared since one of its teams killed Osama bin Laden. Everyone these days seems to be dreaming of what it’s like to be a SEAL, know a SEAL or at least look like one.

Book publishers say they cannot order the printings of the memoirs of former SEALs fast enough, while people are dialing 1-800-Hooyah! like mad to get their hands on T-shirts emblazoned with the SEAL insignia and sayings like: “When it absolutely, positively must be destroyed overnight! Call in the US Navy SEALs.”

Awe over the covert operation is even putting the city of Fort Pierce, Fla., on the map for vacation destinations. The city’s National Navy UDT-SEAL Museum — the only museum dedicated to the secretive SEALs — has been flooded with calls from people planning to visit.

But nothing short of joining the SEALs offers a more true-to-life taste of their toughness than the workout places run by ex-Navy commandos.

There may actually be an uptick in interest in Navy SEALS (apparently Disney and others are interested) but the story gives us little actual data to support this. We are told about some books, t-shirts, calls to a museum, and an increase in interest in workouts but no hard numbers to go by. In fact, the story seems to revolve around this tentative sentence: “Everyone these days seems to be dreaming of what it’s like to be a SEAL, know a SEAL or at least look like one.” I am skeptical about claims about “everyone.” The story could at least cite Google trend data (a big spike occurs in early May when searching for “SEALs”) or Twitter trend data (another big spike). These may not be ideal data sources but at least they provide some data beyond broad claims. If a media source wants to make a causal claim (Navy SEALs participation in the Bin Laden raid has led to “SEAL-mania” among Americans), then they should provide some better evidence to back up their argument.

(Another odd thing about this story is that the rest of it is about SEALs workouts. It almost seems as if there was some copy about these workouts waiting to be attached to a larger story and this raid presented itself as an opportunity.)

“Invasion of the Harry Hunters”

When reading a story today about the upcoming Royal wedding, I was reminded of a Newsweek piece from several weeks ago. While it may not be surprising that some young British women might be trying to catch the attention of Prince Harry, it is more interesting to read about young American women who have become “Harry hunters”:

Fleming is part of a small but resolute group of American “Harry hunters,” aspiring princesses who are crossing the ocean in hopes of capturing the redheaded royal’s heart (and the tiara that comes with it). Some rely on semesters abroad to lend an air of social normalcy to their excursions, while others simply count their pennies—or lean on their parents—to fund extended vacations in Britain. But the goal is always the same: to live happily ever after with a prince of the realm.

These days, their mission has taken on a distinct sense of urgency. Next month Harry’s older brother, Prince William, will wed Kate Middleton—a commoner herself, the Harry hunters note optimistically. But even as these earnest, young crown chasers devour royal-wedding news, the nuptials are a source of serious anxiety. When it comes to available slots on the Windsor family tree, explains author Jerramy Fine, whose 2008 memoir recounts her own unsuccessful efforts to marry into the monarchy, “Harry is now their last chance.”

This reality is not lost on Taylor McKinley, a sweet 21-year-old George Mason student who recently began a semester abroad at the University of Leicester (two hours outside London). McKinley takes her princess prep seriously. She reads magazines with names like Majesty and Royalty. She studies the historical monarchy. And in high school, she even abstained from dating, figuring she would “hold out for royalty.” Now, she spends her weekends dragging classmates to Harry’s favorite restaurants and waiting for fate to strike. Her parents are skeptical, but McKinley is confident she will one day find her prince. “I’m one of those people who only reads books with happy endings,” she says.

McKinley’s tactics are mild for a Harry hunter.

How come the story doesn’t include any reactions from family or friends of these girls? While these girls supposedly take heart that Kate Middleton is a “commoner,” in order to be a “Harry hunter,” it seems like one has to be rather wealthy and have time on her hands. Studying abroad is a clever tactic but the story also discusses a woman who works part-time and takes her summers abroad to try to catch Harry’s eye. I know “commoner” means “non-royal,” but it is not like just any American young woman could fly to Britain and attend the sorts of events that Prince Harry might be at.

I wonder if we will hear more about the story in the next few weeks as we get closer to the wedding date. I’m sure we’ll hear theories or ideas about why a good number of Americans seem to be fascinated by a foreign country’s royalty.

UPDATE 10:09 AM 4/13/11: One more thought came into my mind about this story:

The news story gives us two examples of American women that are doing this and then says little about how many people are actually doing this. We get two small clues. Regarding the American women, we are told these two are  “part of a small but resolute group.” Regarding British women, we are told that “London’s Daily Mail frequently chronicles the exploits of young British socialites who spend weekends trolling the prince’s favorite bars.” While this may be an interesting story that grab’s people attention (like me), if there are only 5 or 15 or 25 people doing this, does it matter?

This is an example of a type of story that bothers me as a social scientist. It is interesting but it seems to be based on two cases with little attempt to ascertain whether this is a broader trend or not.

Use data in order to describe Anacostia neighborhood in Washington, D.C.

A recent NPR report described the changes taking place in the Anacostia neighborhood in Washington, D.C. In addition to calling Washington “Chocolate City” (setting off another line of debate), one of the residents quoted in the story is unhappy with how the neighborhood was portrayed:

Kellogg wrote that “in recent years, even areas like Anacostia — a community that was virtually all-black and more often than not poor — have seen dramatic increases in property values. The median sales price of a home east of the river — for years a no-go zone for whites and many blacks — was just under $300,000 in 2009, two to three times what it was in the mid-’90s.” After profiling one black resident who moved out, Kellogg spoke with David Garber, a “newcomer” among those who “see themselves as trailblazers fighting to preserve the integrity of historic Anacostia.”

But Garber and others didn’t like the portrayal, as even WAMU’s Anna John noted in her DCentric blog, where she headlined a post “‘Morning Edition’ Chokes On Chocolate City.”

On his own blog And Now, Anacostia, Garber wrote that the NPR story “was a dishonest portrayal of the changes that are happening in Anacostia. First, his evidence that black people are being forced out is based entirely on the story of one man who chose to buy a larger and more expensive house in PG County than one he was considering near Anacostia. Second, he attempts to prove that Anacostia is becoming ‘more vanilla’ by talking about one white person, me — and I don’t even live there anymore.”

Garber also complained that Kellogg “chose to sensationalize my move out of Anacostia” by linking it to a break-in at his home, which Garber says was unrelated to his move. Garber says Kellogg chose to repeat the “canned story” of Anacostia — which We Love D.C. bluntly calls a “quick and dirty race narrative.”

Garber continues, “White people are moving into Anacostia. So are black people. So are Asian people, Middle Eastern people, gay people, straight people, and every other mix. And good for them for believing in a neighborhood in spite of its challenges, and for meeting its hurdles head on and its new amenities with a sense of excitement.”

This seems like it could all be solved rather easily: let us just look at the data of what is happening in this neighborhood. I have not listened to the initial NPR report. But it would be fairly easy for NPR or Garber or anyone else to look up some Census figures regarding this neighborhood to see who is moving in or out. If the NPR story is built around Garber’s story (and some other anecdotal evidence), then it is lacking. If it has both the hard data but the story is one-sided or doesn’t give the complete picture, then this is a different issue. Then, we can have a conversation about whether Garber’s story is an appropriate or representative illustration or not.

Beyond the data issue, Garber also hints at another issue: a “canned story” or image of a community versus what residents experience on the ground. This is a question about the “character” of a location and the perspective of insiders (residents) and outsiders (like journalists) could differ. But both perspectives could be correct; each view has merit but has a different scope. A journalist is liable to try to place Anacostia in the larger framework of the whole city (or perhaps the whole nation) while a resident is likely working with their personal experiences and observations.

Is search engine optimization key to Huffington Post’s success?

This article suggests the Huffington Post’s value (exhibited in its recent sale to AOL) is based more on search engine optimization than on news or citizen journalism:

In addition to writing articles based on trending Google searches, The Huffington Post writes headlines like a popular one this week, “Watch: Christina Aguilera Totally Messes Up National Anthem.” It amasses often-searched phrases at the top of articles, like the 18 at the top of the one about Ms. Aguilera, including “Christina Aguilera National Anthem” and “Christina Aguilera Super Bowl.”

As a result of techniques like these, 35 percent of The Huffington Post’s visits in January came from search engines, compared to 20 percent for CNN.com, according to Hitwise, a Web analysis firm.

Mario Ruiz, a spokesman for The Huffington Post, said search engine optimization played a role on the site but declined to discuss how it was used.

Though traditional print journalists might roll their eyes at picking topics based on Google searches, the articles can actually be useful for readers. The problem, analysts say, is when Web sites publish articles just to get clicks, without offering any real payoff for readers.

This is an ongoing issue with online news providers: simply producing good journalistic content doesn’t get the same number of clicks as celebrity and gossip-laden stories. And as the article suggests, some search engines, such as Google, may fight back by reducing the rank or placement of pages or sites that rely heavily on popular keywords.

But aren’t these sorts of practice inevitable when making money on the Internet is based around page views and clicking on advertisements? The goal has to be simply getting the most viewers rather than providing the best or more complete or most useful content.

Will a declining newspaper really lead to a loss of stature for Los Angeles?

Newspapers across the United States have suffered circulation declines and employee layoffs in recent years. The Los Angeles Times has been no different and was even bought out by the Tribune Company. But can people really suggest that Los Angeles is losing stature because its primary newspaper is having trouble?

Since The Times was sold to Tribune, its newsroom staff has been cut in half. For many Angelenos, the downsizing is just one more sign that their city is losing stature. Add it to the list of other ego-bruising blows, like the loss of its professional football team, the flight of Fortune 500 companies from the city limits and a failed bid for the 2016 Summer Olympics.

“We don’t even have a football team. So what does that tell you?” said Mr. Cheeseborough, a note of resignation in his voice.

The Times’s weekday circulation has been nearly halved since 2000, according to the Audit Bureau of Circulations, falling to just over 600,000 — a far steeper rate of decline than at many other big dailies like The Chicago Tribune, The Detroit Free Press and The Washington Post.

To identify where all the local harrumphing comes from, it helps to understand just how closely the rise of The Times is associated with the rise of Los Angeles as a capital of culture and commerce.

The paper’s founding families, the Otises and the Chandlers, used their fledgling publication to push for the development that helped give rise to modern Los Angeles. Water was first piped into the San Fernando Valley because they arranged for it. Los Angeles Harbor was built in part because of their backing.

The suggestion here is that the newspaper decline is part of a recent serious of public failures. By invoking the founding families of the newspaper and their “growth machine”/boosterism efforts, the suggestion is the out-of-towners who manage the newspaper (from Chicago, no less) don’t care much about the city. And if the newspaper doesn’t care any more, then why should anyone in the city or outside the city care?

This argument seems spurious at best. There could be several things going on here:

1. There is resentment about a Chicago company owning the Los Angeles Times. Chicago and LA have had a long-term rivalry as Chicago almost overtook New York City in population in the 1890s (leading New York to annex all five boroughs into the city) and then Los Angeles grew tremendously after World War Two to overtake Chicago as the “Second City.” This is a matter of civic pride.

2. People who like newspapers or journalists are upset about the demise of the Times while the general population is not. Journalists tend not to like to see the decline of revered outlets. Could this just be journalists upset about the general decline of newspapers? The problems described in this story, less news, more ads, are emblematic of the entire industry.

3. This is simply bad timing. There is not a causal relationship here: the decline of the Los Angeles Times coincides with a number of other events.

In the end, do people really think that Los Angeles’ culture and commerce are going to decline precipitously in the near future because of its newspaper?

Quick Review: Getting It Wrong

The media seems to have a lot of influence as they both report on and shape perceptions of events. However, they can be wrong or overstate their importance. Journalism professor W. Joseph Campbell examines 10 media myths in the book Getting It Wrong: Ten of the Greatest Misreported Stories in American Journalism. Some thoughts on this interesting look at history and the media:

1. This is an interesting set of 10 events that includes William Randolph Hearst and his role in starting the 1898 war with Spain, Edward Murrow and challenging Joseph McCarthy, Walter Cronkite supposedly ending the hopes of Lyndon Johnson for winning in Vietnam, Woodward and Bernstein in their role in Watergate, and Hurricane Katrina. Many of the events are critical moments in history where a certain story has taken hold even though it is erroneous or misguided.

2. One issue that comes up in a number of cases is that of media figures overstating their influence. Take the incident between Murrow and Joseph McCarthy. While Murrow did preside over a scathing look at McCarthy, Campbell shows how the tide had already turned against McCarthy. Murrow was not the first to challenge the Wisconsin Senator and yet the story was built up over time to suggest that Murrow was the major force in bringing down McCarthy. Campbell suggests a lot of this happens because media figures build up the story over time to honor their own. Another case involves Walter Cronkite. For years after his 1968 editorializing against the Vietnam War, Cronkite said his statement didn’t matter much. However, a few years before his death, he changed his tune and started buying into the idea that he really had turned the tide.

3. Another issue that Campbell introduces is the inability of the media to reflect on its own problems, particularly when historical facts suggest the original story was wrong. Even with strong evidence in a number of these cases, media figures have continued to perpetuate narratives that highlight the role of their colleagues. When media outlets do reflect on mistakes or issues, they tend to bury these stories.

Overall, I enjoyed reading this book. With doses of history plus some thinking about what influence the media actually has, Campbell provides a cautionary tale. As important gatekeepers of knowledge, the media has a critical role in society that includes keeping track and improving upon its own record.