
To put it most simply, the evangelical ethos is activistic, populist, pragmatic, and utilitarian. It allows little space for broader or deeper intellectual effort because it is dominated by the urgencies of the moment. (12)
Does this cultural approach to life among American evangelicals match the cultural life in American suburbs?
I make the argument in Sanctifying Suburbia that there is significant overlap in the cultural toolkits of evangelicals and American suburbs. Suburbanites might not always be activistic – or might rally to a few particular causes that threaten their way of life – but the description above generally holds. Suburbanites often want to know what works to achieve the American Dream where they can own their own home, ensure a good life for their kids, and control their surroundings. They do not need experts or intellectuals to tell them about loftier goals or long-term projects; they want a good life for themselves and their households.
One important element I would add to Noll’s description above is “individualistic.” Suburbanites and evangelicals both privilege their standing before considering the collective fate of their neighborhoods, communities, and country. They envision social change starting with the efforts of themselves and a few others around them. They spend much of their energy focused locally. They think less about larger social structures.
Evangelist Billy Graham adopted this approach when considering the world’s ills. In his messages across decades, he often started with the issues facing the world. Crime, communism, war, unrest. And the answer Graham provided to all this was not to listen to experts and scholars talk about social factors that provoke bad activity but rather to address the issue of sin in every person and for people to turn to Jesus. By transforming individual hearts, Christians could then positively influence society and address the social ills Graham started with. I discuss this in more detail in Chapter 8 of the book.
Thus, evangelicals found suburban settings to be welcoming or comfortable as their approach to the world complemented and was influenced by suburban settings.