More travelers want to use airport lounges. Does this signal a broader problem in society?

In the context of airport lounges, the “elite” are not just the ultra-wealthy, but the vast upper middle class—armed with a combination of higher degrees, status, and premium credit cards—now jostling for the same perks. But what if much of society has been turning into some version of an overcrowded airport lounge?

In an interview with Fortune Intelligence, Turchin said this theory makes sense and fits with his thesis when presented with the similarities. “The benefits that you get with wealth are now being diluted because there are just too many wealth holders,” he said, citing data that the top 10% of American society has gotten much wealthier over the past 40 years. (Turchin sources this statement to this working paper from Edward Wolff.)…

When asked where else he sees this manifesting in modern life, Turchin said “it’s actually everywhere you look. Look at the overproduction of university degrees,” he added, arguing that declining rates of college enrollment and high rates of recent graduate unemployment support the decreasing value of a college diploma. “There is overproduction of university degrees and the value of university degree actually declines. And so the it’s the same thing [with] the lounge.”

Noah Smith argues that elite overproduction manifests as a kind of status anxiety and malaise among the upper middle class. Many find themselves struggling to afford or access the very symbols of success they were promised—be it a prestigious job, a home in a desirable neighborhood, or, indeed, a peaceful airport lounge. He collects reams of employment data to show that Turchin’s theory has significant statistical support from the 21st century American economy.

The article suggests an increased number of travelers can access airport lounges and this hints at more people with money to spend. But I wonder how these other factors play in:

1. Different standards of living. How do expectations shift over time about accessing airport lounges or other luxury goods? How many other goods or services over time have moved from luxury goods to being available to masses of people?
2. Expectations about travel. A standard Internet narrative goes like this: airplane travel was once luxurious (forget the slow speeds). Then it became a mass phenomena and customers were treated poorly. Are airport lounges a way travelers are reclaiming a better travel experience?
3. The airlines helped create this demand by introducing this perk; now they are surprised it is popular? Do they want it to remain exclusive or do they want more travelers to access lounges (and then the airlines benefit further)? Put another way: did customers want this first or did airlines push the lounges?
4. Why not offer an upgraded experience for all travelers? Does this not generate as much revenue or status for the airlines?

If Delta is able to figure out how to make the lounge “work,” would their practices then translate to other areas of society?