In a Washington Post blog, Amarnath Amarasingam offers some thoughts about how Glenn Beck’s rally is connected to the concept of civil religion, developed first by Robert Bellah and debated by sociologists of religion since. While invoking religious terminology and genres in common in political rhetoric, Amarasingam suggests it can be used for good or ill:
Robert Bellah noted long ago that American civil religion was capable of holding the United States to a higher moral standard. He also warned that it has often been used “as a cloak for petty interests and ugly passions.” In other words, civil religion could be a powerful tool to rally the masses and forge a new path, or it could drive the country into a narcissistic and idolatrous worship of itself. The choice must be made by America’s newly self-appointed high priest.
Of course, Beck’s words were much more specific than many cases of civil religion where leaders make bland and non-specific references.