American megachurches have had multiple satellite sites for years. But now at least several have pursued satellite sites in other states:

Pastor Mark Driscoll’s megachurch recently announced plans to expand into Portland, Oregon, and Orange County, California, using multi-site campuses that feature live bands and a sermon piped in from the main campus in Seattle.

The move is part of a trend among megachurches to extend their brand of church to new communities, in hopes of reaching unchurched people with the gospel. But critics fear the out-of-state campuses turn churches into franchises like McDonald’s or Starbucks.

The reason for the new campuses is simple, according to the Mars Hill website.

“Oregon needs Jesus Christ,” claims the introduction of the new location. “The city of Portland is known for many things, but the gospel of Jesus is nowhere on the list.”

What might be the issues with this and responses to these issues?

1. It is unclear how far away a satellite campus has to be to be objectionable. Let’s say Willow Creek opened a satellite campus in northwestern Indiana, still within the Chicago region. Is this a problematic interstate campus or not? The distance between Seattle and Orange County or between Oklahoma and Phoenix does seem larger.

2. The McDonaldization/commodification/branding of churches seems to go against the local community aspect of church. This seems to be typically related to the popularity of a particular pastor/preacher who could draw a viable audience all over.

2a. There is a strong case to be made for emphasizing local community or even a parish model. But, evangelical churches left this behind a long time ago so is this simply a logical extension of this trend?

2b. How much of opposition to these new sites is based on the need for community in church versus how large churches tend to draw their members from existing churches rather than from non-attendees? If a megachurch satellite moves into an area, local churches may lose congregants.

2c. How much will this matter in the future as anybody with an Internet connection can easily access sermons and podcasts? If the primary purpose of a satellite church is to share a sermon, people can get this elsewhere.

2d. This is a reminder of the pastor-centric nature of many evangelical churches.

3. It would be interesting to hear discussions within megachurches that go forward for interstate sites: what is the primary motivation for doing this?