Should your grass turn brown this year, don’t paint it green. Instead, use this product with microspheres that will keep your grass green for a year:

I am curious to see how effective this product is – though not curious enough to apply it to my own lawn. But, while I have not heard as much this year of the Scotts versus Pennington seed battle, it is good to know companies continue the arms race of keeping the American lawn green. This is both big business as well as referring to a cultural symbol for many: a verdant lawn (presumably surrounding a well-kept house) where a family or pets can frolic and enjoy their small slice of nature.

Another fun part of the product: scan that QR code!