Biggest European youth survey to conclude with two documentaries

Several researchers are embarking on what they say will be the biggest survey of young adults in Europe but what the results will lead to is different:

RTÉ is seeking 18-34-year-olds to take part in a pan-European online survey that it hopes will produce the “most comprehensive sociological study” of the age group ever presented…

Processing the data will involve a three pronged approach. There will be a quantitative side based on the questionnaire results, a qualitative approach based on documentary videos of groups of people and individuals filling out the survey, and a comparative approach looking at how the answers compare with other European societies…

“We’re ultimately going to produce two one-hour documentaries later this year, which will be the sociological analysis of the survey, and which we hope will provide a very valuable window into contemporary Ireland today.

If there is so much good data to be collected here, the choice to conclude with a documentary is an interesting one. On one hand, the typical sociology approach would be to publish at least a journal article if not a book. On the other hand, if the researchers are trying to reach a broader audience, a documentary that is widely available might get a lot more attention. At least in the United States, documentaries might be seen as nice efforts at public sociology but they are unlikely to win many points toward good research (perhaps even if they are used regularly in sociology courses).

Why doesn’t the American Sociological Association have an arm that puts together documentaries based on sociological work? Or, is there some money to be made here for a production company to regularly put out sociological material? Imagine Gang Leader For a Day or Unequal Childhoods as an 80 minute documentary.

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