Not surprisingly, more use was related to more use of mobile devices, youth, more education, and more money.
Two additional thoughts:
- The difference between “almost constantly” and “several times a day” is worth considering. I would be a good example of someone who works in an office for much of the day and is online there but also has significant amounts of time when I am not online (at home as well as longer periods at work). I would say more than “several times a day” but “almost constantly” isn’t quite true either. This is where some observational data or tracking people through their device use would be particularly helpful.
- Only 11% of Americans say they are online less than daily. This means that those who are online – the vast majority of American adults (89%) – are online quite a lot. The Internet truly is part of everyday life.
Now, we will see how long before the majority of Americans fall into the “almost constantly” category. It may not be very long at all.