Manufactured housing to be more popular with fancier features?

Those seeking cheaper housing options may like both the price of manufactured housing and the features they can purchase:

The hope is that more Americans will see the factory units not only as a more-affordable alternative to a traditional single-family house, but also an appealing one, without the old trailer-park stigma. It helps that they’ve been getting fancier.

Scott Richards, a salesman for Rona Homes in Pataskala, Ohio, said that when shoppers come to his lot, he can dazzle them with customization options like hickory cabinets, rainforest showers and built-in entertainment systems coupled with electric fireplaces.

“We’ve got linoleum floors that look just like hardwood floors,” said Richards, who got back into selling factory-made houses after leaving the industry in 2012. “You don’t think about solid granite being in a manufactured home, but we have that as well.”…

The company sells what most people probably picture when they think of manufactured homes — single- and double-wide houses wholly built on a chassis in a factory — as well as modular homes, which are factory-built in sections that are assembled on a lot. While a single- or double-wide is often much cheaper than a modular home, both offer cost advantages that come with putting construction on an assembly line.

The article goes on to talk about some regulations involving the federal government and lenders that could be altered to make manufactured housing more available to house buyers. Theoretically, these changes could open the floodgates to cheaper housing for many.

Yet, I would suggest there is then another hurdle to overcome that might prove even more difficult. This housing may be cheaper than other options and it could even be attractive inside and out. This does not mean that it will be easily accepted by numerous communities, particularly those with higher qualities of life. In many of those places, manufactured housing implies all sorts of things that those communities work hard to keep out through formal and informal means. It will take time to reverse the common image of such housing.

The same issue faces tiny houses. Even if they look nice and are attractive inside, they are not easily accepted in places with more expensive single-family homes. Tiny houses are affordable – though significantly smaller than the manufactured housing options discussed in this article – but not necessarily that popular, either to consumers or neighbors.

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