Inside Amazon’s fulfillment centers

If Walmart is where normal America gathers, then here is where much of the stuff Americans order online comes from: Amazon fulfillment centers.

For its “Amazon Unpacked” series, UK’s The Financial Times Weekend Magazine got photographer Ben Roberts a pass into the hyper-systematized environs of one of Amazon.com’s ginormous—roughly the length of nine football fields—fulfillment warehouses. The facility in Rugeley, England, is an expansive structure flooded with natural light and imbued with the sterility and efficiency of a major hospital. Here, employees can walk between seven and 15 miles a day, and they don’t meander; the warehouse gets 35 orders a second and worker productivity is measured via handheld device. Architizer calls it “a warehouse employee’s worst nightmare,” but with all the organization, light, and crisp colors, the space seems pretty ideal for a warehouse—particularly if an employee were training for a 10K or something.

When looking at these pictures, they seem like they could either represent the possibilities of our future (think of what is on all those shelves!) or represent cold, calculating buildings that are all about feeding a consumerist economy in the most efficient way. Either way, their scale alone is impressive.

Combined with my post over the weekend about subway facades, these images could be part of a larger series on the infrastructure behind the 2013 world. When people order from Amazon, they are not likely to think about all that it takes to get the product from a factory to a distribution center and then to their door/mailbox. Yet, they know it all works and like the results. Or, think about the data centers built in places like Iowa to handle all of the information flowing through the Internet. Or, the distribution centers behind Walmart or that helped Netflix quickly ship out DVDs years ago. All of this is relatively hidden in faceless warehouses away from the consumer.

 

 

 

 

 

Facebook to build $1.5 billion data center in…Iowa

In looking at the geographic dispersion of major data or server centers, it looks like Iowa is pretty popular:

Facebook is building a 1.4-million-square-foot data center on the outskirts of Des Moines, Iowa, according to a local report.

With a price tag estimated at $1.5 billion, the massive facility would join the data centers Facebook has already built in Prineville, Oregon and Forest City, North Carolina, as well as a third under construction in Luleå, Sweden…

Like Oregon and North Carolina, Iowa has become a hotbed for internet data centers. Google runs a facility in Council Bluffs, Iowa, while Microsoft operates a data center in West Des Moines. Facebook’s facility is set for Altoona, a small town north-east of Des Moines.

Companies such as Facebook are attracted to such places in part because local governments provide tax breaks for these enormous computing facilities. According to local reports, Facebook has asked for additional tax credits for using wind power to help the new facility.

It appears tax breaks win again. But, the Des Moines Register also noted some other enticing features of the area:

Iowa has been competing fiercely with Nebraska for the data center, code named Catapult…

City officials and leaders of the companies say Altoona is prime real estate for data farms because it meets all of their primary needs:

• Access to an extensive interstate fiber optic cable system, already installed within the city and running along Interstate Highway 80.

• Proximity to adequate power and water utilities. (A large MidAmerican substation is less than half a mile from the 200-acre site.)

• Open and affordable land with low natural disaster risks. (Coastal cities often face the threat of hurricanes and earthquakes.)

• Transportation access near the crossroads of interstate highways 80 and 35 and U.S. Highway 65.

What would happen if Iowa were to pull these tax breaks? What about having an educated workforce – it looks like Des Moines has a decent share of the “creative class” as measured by Richard Florida.

It would be interesting to put this is a larger Midwestern context. Would these tech companies consider the Chicago area, with or without the tax breaks? How about Ann Arbor or Madison? Are other places even competing for data centers – and if not, why not?

The quick rise and fall of “Pray for Boston” on social media

One early response to the Boston bombings on social media, “Pray for Boston,” quickly increased and then quickly faded. Here is one reaction and possible explanation:

It was jarring. There was the weirdness of seeing so many references to the divine in spaces normally reserved for vacation photos and article links and quips about the news. It was tempting to think that all the social-media-fueled “prayers for Boston” somehow degraded the idea of prayer. As one Facebook commenter wrote on the Pray for Boston page: “Do you want me to DEFINE prayer? A solemn request for help or expression of thanks addressed to God or an object of worship. Prayer is solemn. Not a ‘like’ on facebook.”

It was also strange to see so many non-religious friends talking about prayer. The majority of my Facebook friends who wrote about praying aren’t especially observant. Maybe they go to church or synagogue on holidays, but not regularly—and they certainly don’t post about prayer under normal circumstances…

But I’m not sure that’s really what’s going on here. I don’t think the outpouring of post-Boston social-media prayer was fueled by a bunch of people who, in the face of tragedy, are suddenly eager to seek God. As Elizabeth Drescher writes in a well-done piece at Religion Dispatches, it didn’t take long for the “pray for Boston” meme to die; it was soon replaced by other, more practical sentiments. I noticed that, too. Here it is in graph form—check out how quickly the phrase “pray for Boston” surged on Twitter on Monday, and then how quickly it fell…

Drescher believes #PrayforBoston rose and fell so quickly because the prayers were never really about religion in the first place. They were more reflections of temporary anxiety and sadness than a lasting call to pursue belief:

I’ll throw out two related ideas:

1. Perhaps expressing prayer for victims of tragedy is an updated feature of civil religion in the United States. After tragic events, particularly deaths, it is common for politicians, media figures, and others to say something like “our thoughts and prayers are with the victims.” This is a shorthand for saying we care about the victims and are hoping for the best for them. Invoking prayer is a generic idea (such phrases are not explicitly about praying to “the Christian God” or Jesus) and works pretty well in a society where 80-90% still believe in God or a higher power. In other words, it is like saying “God bless America” at the end of major political speeches – it is a reference to religion but runs little risk of offending people and taps into some transcendent ideas about ourselves and the United States.

2. It is relatively rare to see sustained expressions of religious faith on social media. While most Americans still have some sort of religious or spiritual belief, social media tends to frown on such expressions. Perhaps this is related to the idea of Moral Therapeutic Deism as found and defined by sociologist Christian Smith – what may work religiously for you is fine as long as you don’t impose your values on me and “force” me to see this on my Facebook or Twitter feed may simply be too much. At the same time, just the fact that this social media meme even started at all indicates some kind of religious background of the users.

The human eyes and hours needed to review CCTV footage to find terrorists

A common tool in fighting urban terrorism today is the closed-circuit camera system. However, it still takes a tremendous amount of personnel and time to go through all of the available tape. Here is a summary of what was required to put together the narrative of the 2005 bombing in London:

Six days after the attack, police start linking these events together. “By 13 July, the police had strong evidence that Khan, Tanweer, Hussain and Lindsay were the bombers and that they had died in the attacks.” But it was no small feat: Police collected 80,000 CCTV tapes, amounting to hundreds of thousands of hours of footage. The London police brought on some 400 extra officers to help with the grunt of it.

“The scale is enormous,” the narrative concluded.

As Alexis Madrigal writes at The Atlantic, although we have the technology to capture and record every inch of a city in real time, the process very much depends on a human eye to analyze. “Right now, there is no video software that can do this type of analysis,” he writes, “not even in a first-pass way.”

Even so, given the history here, it seems likely that given enough time, the perpetrators of the bombing will be found on camera. Whether the police can connect the thread among all the disparate sources of information is another matter.

In other words, you can collect big data but it still requires humans to make sense of it all. I imagine there is a big opportunity here for someone to create reliable recognition software but this may be a task where humans are simply better.

Wired says the data in Boston is being crowdsourced but the investigation will not:

It is unclear whether law enforcement had overhead cameras mounted in helicopters or other aircraft over the Marathon. (Boston-area cops don’t have spy drones — yet.) But the era of readily-accessible commercial imaging tools provides a twist on the exponential growth of surveillance tech used by law enforcement and homeland security. The data on your phone can become an adjunct to police during the highest-profile investigations.

That isn’t an unfettered benefit to police. The military has found that its explosion of imagery data has stressed its ability to process it, to the point where its futurists are hunting for algorithms that can pre-select images a human analyst sees. Davis requested that any spectator providing media showing the attacks indicate the time they collected the data so police “don’t need to go through the electronic signature.”

Lots of work to do.

A new way to fight pollution in Chicago: cement that absorbs smog

Chicago is the first American city to lay concrete that absorbs smog:

There are many sustainable technologies designers can utilize these days to make a project more Earth- and people-friendly, but smog-eating cement isn’t the most talked-about – until now. The City of Chicago is pioneering the use of a revolutionary type of cement that is capable of eradicating the air around it of pollution, potentially reducing the levels of certain common pollutants by 20 – 70% depending on local conditions and the amount of exposed surface area.

Photocatalytic cement isn’t exactly news – it was developed by the leading Italian cement maker Italcementi for the Vatican in honor of the 2,000th anniversary of the Christian faith. The Seat of the Catholic Church commissioned the construction of a new church to commemorate the event and wanted surface material that would retain its new appearance despite Rome‘s high levels of air pollution.

The cement that Italcementi developed uses titanium oxide that, when exposed to natural sunlight, triggers a chemical reaction that catalyses the decomposition of dirt or grime on the cement’s surface; thus, it is self-cleaning. What further research in Europe uncovered, however, was that this cement possessed pollution reduction properties that not even Italcementi could have foreseen, capable of cleaning up smog in adjacent air – up to 2.5 meters away – by breaking down the nitrogen oxides which are the result of burning fossil fuels.

Naturally, this makes the photocatalytic cement a perfect paving material as it successfully reduces the amount of toxins expelled by vehicles and inhaled by pedestrians. Italy and other areas of Europe have already paved many of their roads with the revolutionary material, but Chicago is reportedly the first city in America to adopt it, laying down a thin, permeable pavement for the bicycle and parking lanes on Blue Island Avenue and Cermak Road.

There might be a few issues associated with this:

1. What is the relative cost of laying down this kind of cement compared to other road surfacing material? In Illinois, I’ve read before that laying asphalt is cheaper in the short term compared to concrete but more expensive in the long term because it has to be replaced more frequently.

2. Some may not like this news because if the cement can help fight pollution, people may pay less attention to the effect of cars.

Here is more information on this concrete from an article last October:

According to Nguyen, the titanium dioxide on the cement surface absorbs UV light and uses this energy to react with water vapor in the surrounding air.

The result of this reaction is a highly reactive particle known as a hydroxyl radical.

It is these unstable hydroxyl radicals that in turn decompose a host of other compounds in the surrounding air, including nitrous oxide, a harmful greenhouse gas released in car exhaust…

David Leopold, project manager for the Chicago Department of Transportation, did say the photocatalytic cement is more expensive than regular pavement, but the city expects to see considerable improvement in street-level air quality as a result…

Based on pre-installation estimates, “on a windless day up to about eight feet from the pavement’s surface, you can see demonstrated improvements in air quality,” said Leopold. “Coincidentally, that’s about the height of a person on a bike.”

We’ll see what happens if this concrete is used more widely.

Google and AT&T want to build high-speed Internet in Austin

Another indicator of booming Sunbelt cities: both Google and AT&T will soon be putting together high-speed Internet service in Austin, Texas.

Google said Tuesday it plans to bring its ultra high-speed Internet and television service to Austin, Texas, next year, prompting AT&T to reveal its own plans to follow suit — if it gets the same terms from local authorities.

AT&T appeared to be making a political point to highlight the heavy regulations that encumber traditional phone companies, analysts said.

Google promised to begin connecting homes in Austin by the middle of 2014 with a 1-gigabit-per-second Internet service, roughly 13 times faster than the speediest service AT&T had previously committed to offering and about three times faster than the zippiest available from Verizon Communications…

While James said he did not know what the terms of Google’s Austin deal were, he pointed out that Google received various benefits in Kansas City, including preferential right-of-way access, access to data centers, and reduced pole access rates.

The news reports I’ve seen have tended to emphasize the Internet speed that would be possible with these changes and how this might change how we use the Internet. But, I think it is also interesting to consider “why Austin?” Austin is well-known these days for its population growth, its ability to attract high-tech and educated workers and companies (related to the presence of UT-Austin), and its cultural scene, complete with SXSW. In other words, this is a “cool” middle-America city, exactly the kind of place Google might want to expand this product.

I hope we will hear more about the deals Austin might make with Google to help this project move forward. Just how much should Austin give up? I suspect residents would be more in favor of these kinds of deals or tax breaks when it involves Internet services (it is infrastructure after all) versus tax breaks for big box stores or corporate headquarters…

The next logical question: after starting in Kansas City and then moving on to Austin, what city/metropolitan area is up next for Google’s high-speed service?

Census Bureau moving to more online data collection to save money

The US Census Bureau is collecting more information online in order to cut costs:

The Census Bureau already has started offering an Internet option to the 250,000 households it selects every month at random for the American Community Survey. Since becoming available in January, more than half the responses have come in on a secure site that requires codes and PIN numbers.

The bureau expects to use the Internet — plus smart phones and other technologies yet to be invented — for the next decen­nial census, in 2020.

The increasing reliance on technology is designed to save money. The 2010 Census cost $96 per household, including the American Community Survey that has replaced the old long form. That cost has more than doubled in two decades, up from $70 in 2000 and $39 as recently as 1990…

The Census Bureau spent two years running preliminary experiments in how people responded to American Commu­nity Survey questions on the computer screen. Five rounds of ­testing involved tracking eye movements as people scanned a Web page looking for which answer they wanted to check.

The households selected for the survey still get their first contact the old-fashioned way, with a mailed letter telling them the questionnaire is on its way. Then they receive a letter telling them how to respond over the Internet. If they don’t use that option, they get a 28-page paper form a few weeks later.

It is too bad this may be motivated primarily by money. I would hope it would be motivated more by wanting to collect better data and boost response rates. However, I’m glad they seem to have done a good amount of testing. But, the article fails to address one of the biggest issues with web surveys: can this technique be used widely with different groups in the US population or does it work best with certain groups (usually younger, more Internet access)? All this is related to how much money can be saved: what percentage of mailed forms or household visits can be eliminated with new techniques? And I would be interested in hearing more about using smartphones. The Internet may be horribly outdated even today for a certain segment of the population. Imagine a Census 2020 app – used via Google Glass.

 

How others see you based on your smartphone choice

Buying consumer goods it not just about functionality. Items like smartphones serve as status markers:

As people ride the wave of technological innovation, judgmental people now include what smartphone or mobile device an individual owns in their criteria for social identity.

Sociology associate professor Coye Cheshire of the Berkeley School of Information said identity is closely linked into these kinds of choices.

The Apple iPhone has been an indicator of approved or superior status among consumers, Cheshire added.

Moreover, mobile device owners often see Apple devices as the top-tier consumer products when it comes to gadgetry.

Cheshire said an iPhone fits for people who do not have the luxury of tinkering with menus. But it does not necessarily mean an iPhone owner only understands little about technology and mobile devices. It rather advertises they have more important things to do with their time.

This is a good sociological reminder: we don’t just make choices for ourselves. Rather, what we decide to buy (plus what we eat, who we are friends with, where we live, etc.) are part of more complex social worlds where our individual choices are formed by and interact with other people. Also, in purchasing technology today, people buy in part because they think they are getting unique devices that allow them to express their individuality. This is happening even as they join millions of others in buying commonly available products.

Of course, these social symbols can change over time. Think of BlackBerry phones – they were once hot products that spoke to someone’s drive and ambition but today signal something quite different.

A summary: “driverless cars are ‘probably’ legal”

An economist takes a look at existing law and argues driverless cars are probably legal:

Over at the blog Marginal Revolution, economist Tyler Cowen points to a recent research paper by Bryant Walker Smith, a fellow at Stanford Law School, who has made the legality of driverless cars his bailiwick. In offering “the most comprehensive discussion to date of  whether so-called automated, autonomous, self-driving, or driverless vehicles can be  lawfully sold and used on public roads in the United States,” Smith argues that driverless cars are “probably legal.” He concludes [PDF]:

Current law probably does not prohibit  automated vehicles — but may nonetheless discourage their introduction or complicate their operation.

Unlike many journalists and policy-makers, Smith begins his analysis with a presumption of legality instead of illegality. “Until legislators, regulators, or judges definitively clarify the legal status of automated vehicles, any answer is necessarily a guess,” he writes. Smith’s own guess turns on three “key legal regimes”: the 1949 Geneva Convention on Road Traffic, National Highway Traffic Safety Administration regulations, and vehicle codes in the 50 U.S. states.

Smith doesn’t think that any of these regimes expressly prohibits driverless cars. The Geneva Convention says a driver must be able to control a vehicle at all times, but that stipulation is probably satisfied if a human can override the automatic operation. N.H.T.S.A. rules don’t explicitly rule out driverless cars either — though an odd rule saying hazard lights must be “driver controlled” might be a sticking point.

States codes, meanwhile, “probably do not prohibit” driverless cars in Smith’s mind, but they do complicate the situation. Right now these codes all naturally presume the presence of a human driver; in New York, for instance, there’s a rule that drivers must keep one hand on the wheel at all times (who knew?) that could become a problem in an automated-vehicle world. Additionally, laws dictating a certain following distance might interfere with algorithms that keep driverless cars close together on the road.

Sounds like an interesting loophole – why worry about whether it is legal when you can instead ask whether it is illegal? I still think a lot of the issue with driverless cars comes down to people, both “drivers” (now people who can override the car’s autopilot when they want) and other people on the road around the driverless cars, adjusting to the change. If it is like other modern technologies, like smartphones, and drivers realize they might be able to do other things while driving, perhaps the switch may be quick.

Another thought: could driverless cars and electric cars end up prolonging and even extending urban sprawl? If commuting is easier and consumes fewer resources (still debatable considering what it takes to produce batteries), why not continue it?

Attempts to make cellphone towers look like trees may or may not work

Cellphone towers are ubiquitous parts of the modern landscape. Trying to make them look like trees…can be interesting.

South African photographer Dillon Marsh‘s compact photo series (all 12 Invasive Species images featured here) is a meditation on the weird, and small, variations of design in tree cellphone towers.

“In certain cases the disguised towers might not be noticed,” says Marsh. “But then an undisguised tower might not have been noticed either.”

An important chapter in the history of tree-shaped cellphone towers was written in South Africa. In the mid-’90s, Ivo Branislav Lazic (who worked for a telecommunications service company called Brolaz Projects) and his colleague Aubrey Trevor Thomas were commissioned by Vodacom to solve the visual pollution problem cellphones presented.

Lazic and Thomas came up with the world’s first palm tree cellphone tower. The Palm Pole Tower, made from non-toxic plastics, was installed in Cape Town in 1996…

Meanwhile, in the American Southwest, fledgling company Larson Camouflage was responding to similar style-sensitive network companies. Larson makes scores of different “trees” but it kicked everything off in 1992 with a naturalistic pine that concealed a disagreeable cell tower in Denver, Colorado. To dress up a cell tower in plastic foliage can cost up to $150,000, four times the cost of a naked mast. Marsh is skeptical about the need for high-tech camouflage.

My first thoughts in seeing these South Africa pictures is that the camouflage doesn’t look too bad. However, the towers/trees are simply too tall and don’t blend into the landscape. This is not a matter of bad design; the tower is taller than everything else.

This gets at a bigger question: why does this infrastructure have to be covered in the first place? We want cell phones but we don’t want to see the technology that it requires? I’m reminded of this sometimes when traveling into neighborhoods in Chicago. In many of these places, there is a tangle of electrical lines, alleys, and poles (street lights, signs, police cameras, traffic lights, etc.). Compared to the Loop or suburban neighborhoods which are more spread out or places where electric lines are buried, this can look ugly. But, it is part of city life and would be quite expensive to eliminate.

This doesn’t mean we have to settle for ugly cell phone towers. But, the alternatives may not be so great either.