Can you get a “whiff of McMansion” from a 1929 house?

Occasionally, the term McMansion is applied anachronistically to older homes. See this example of a 1929 home in Oregon:

On Sunday, the Wayne Morse Historical Park Corp. invited the public to come out to the ranch and enjoy its annual open house, throwing open the doors of the home that Morse and his wife built shortly after moving to Oregon from Wisconsin in 1929 so he could take a job at the University of Oregon School of Law…

Designed by UO architecture professor Wallace Hayden, the colonial revival house, listed on the National Register of Historic Places since 1999, is modest beyond imagination for a man known as the Tiger of the Senate.

The living room is scaled to fit a family, not to hold a state reception. There is no “McMansion” whiff here; instead, the house looks as if it was comfortable for Morse, his wife, Mildred, and their three daughters.

I think I know what the journalist is getting at: the home is not pretentious or does not betray who lived there. Indeed, the long-term owner of the house was a 24-year member of the US Senate who was elected as a Republican, Independent, and Democrat and also “set a record for performing the longest one-person filibuster in the history of the Senate” at 22 hours and 26 minutes (later broken by Strom Thurmond). At the same time, the home, can’t really be considered a McMansion because of when it was built. The term McMansion didn’t arise until the late 1980s and retroactive applications of the term don’t account for the context in which it arose of sprawl, larger homes, and new ways of displaying wealth. Additionally, this article suggests the home is a colonial revival home, a style that may indeed be found in McMansions of today but it also a coherent style that doesn’t fit with the mish-mash style of some McMansions. Finally, the house is on the National Register of Historic Places, an honor that I suspect will not be applied to many McMansions.

Also, I amused by this idea: “whiff of McMansion.” Perhaps it could apply to a garish perfume or wine?

Australian architect argues banks are pushing him to design McMansions

One Australian architect argues that he doesn’t want to build McMansions but banks are pushing him to do so:

CANBERRA’S appetite for McMansions may have lessened but architects are complaining that it is now the banks – not the clients – who are pushing them for extra more bricks and mortar.

President of the ACT chapter of the Australian Institute of Architects Tony Trobe said he had been effectively forced to change designs to give clients extra bedrooms they did not want or need, just so they could get finance from their banks for the build.

”The banks are saying ‘no’ because they think it’s not as easy to sell a stylish two bedroom house as is to sell a three bedroom house with a garage,” he said…

Australian Bankers’ Association chief executive officer Steven Munchenberg said there was no hard and fast rule about needing at least three bedrooms.

”Nobody in the industry is saying ‘no more two bedrooms’ but the banks will take into account the re-salability of the home,” he said.

This sounds like an interesting conundrum: the architect wants a certain design but the bank wants to make sure the home can be sold down the road. Having three bedrooms makes the home more attractive to families and others who might extra space (a guest room, an office, etc.). Could the banks simply be hedging their bets here, meaning they want to ensure they aren’t stuck with an underwater mortgage or foreclosure down the road?

I do have one question: having three bedrooms in a home automatically makes it a McMansion? Having three bedrooms sounds pretty normal to me…

“Facebook as McMansion”

Amidst the conversation and consternation regarding Facebook’s recent purchase of Instagram, one commentator makes this comparison: “Facebook as McMansion.”

In the flurry of blog posts, tweets and status updates about the Instagram deal, Facebook was likened to Dr. Evil, Foxconn, the North Korean army, and the Evil Empire — precisely the same nickname given to Microsoft in its monopoly phase.

In his (incredibly fun) take on the acquisition for New York magazine, Paul Ford suggested that Facebook buying Instagram was “like if Coldplay acquired Dirty Projectors, or a Gang of Four reunion was sponsored by Foxconn.” He also called Facebook the “great alien presence that just hovers over our cities, year after year, as we wait and fear,” and likened it to the “monolith in the movie 2001.” Big and scary.

According to BuzzFeed’s Matt Buchanan, “beloathed” Facebook’s purchase of “beloved” Instagram means “the neighborhood just got demolished by giant bulldozers loaded with money and is being paved over with 800 million McMansions.” Facebook as McMansion — a symbol for complacent corporate culture and stodginess if there ever was one…

We love an underdog, and we’d probably love Facebook more if we thought it were one. While snapping up Instagram allowed Facebook do to away with a competitor, it may be that a rival — or even the illusion of one — is exactly what it now needs.

While the other comparisons aren’t exactly flattering, the comparison to a McMansion is not a good thing for Facebook. Although the term McMansion has multiple meanings, it is clearly a negative label and is tied to these ideas: excessively large, much larger than “average homes,” and a one size fits all approach.

Perhaps these comparisons are getting at a larger issue: is there a point when Facebook plateaus or continuously encounters widespread pushback because it is too big and/or too popular? There will always be a small group of people who dislike the dominant company or product just because it is the biggest and can throw its weight around. At the same time, there could be competitors who arise or circumstances online and with computers that change in such a way that Facebook is left behind. See the case of Microsoft who still has a lot of products and influence certainly its way past its peak.

My recent work on McMansions is discussed in The Atlantic Cities

Read this story on The Atlantic Cities to get a summary of my recent publication on McMansions. While the article in the Journal of Urban History is not yet in print, it is available online. Here is the abstract:

The single-family home is a critical part of the American Dream, and there has been a long conversation about what houses mean and symbolize. As American homes have grown larger, some of these newer homes have been called McMansions. This study examines the use of this term in the New York Times and Dallas Morning News between 2000 and 2009 and shows that McMansion is a complex term with four distinct meanings: a large house, a relatively large house, a home flawed in architecture or design, and a symbol for more complex issues including sprawl and excessive consumption. The author argues that the usage and meaning of the term differs by metropolitan context, suggesting there may not be a singular national process of “mansionization,” and provides three suggestions for the future study of McMansions.

I’ve posted a lot about McMansions on this blog and many of these thoughts are based on this analysis.

McMansion = a “home [that] had a heart and it was ripped out”?

The award-winning play “Rabbit Hole” includes an interesting view of the McMansion:

A child dies, a mother grieves, a father agonizes and a family is changed forever…

For “Rabbit Hole,” set designer Susan Crabtree has created a house that outwardly reflects an upper-middle-class lifestyle, yet frames a troubled family within.

In notes for the press, Crabtree says of her inspiration, “We wanted to create an impression of a ‘McMansion’ — a well-appointed home. But, as the story evolves, we discover the home had a heart and it was ripped out. In the end, the house is just a house — people are the real home. They have to find their family again as they turn to each other.”

The play earned the 2007 Pulitzer Prize for drama. The playwright was sure to include doses of comic relief along with thought-provoking lines to further draw in the audience. Its 2006 debut on Broadway earned “Sex and the City” actress Cynthia Nixon a 2007 Tony Award for Best Actress in a play, among three other Tony nominations. Her cast included fellow actors John Slattery of “Mad Men” fame and Tyne Daly from “Cagney and Lacy.”

Maybe this play isn’t really about the suburbs or certain kinds of homes but the description sounds like it builds upon some common ideas. I wonder if McMansion critics would like this depiction of such a house: it is place that may look nice but it has no heart. In other words, a McMansion doesn’t create or help develop a family – rather, it may even hinder them from forming deeper relationships. Put another way, you can buy the impressive looking house but that is not what really matters in the long run. This play also seems to draw upon common critiques of suburbia, the land where everyone acts like they have it together but the nice homes and communities hide desperate tales.

 

Exploring the Gen Y home

The International Builders Show that recently concluded featured a Gen Y home. Here is what it involved:

The so-called Gen Y House, one of a trio of Builder Concept Homes constructed for the show, also departs from housing’s (and the trade show’s) long-running obsession with the baby boom generation.

Its 2,163 square feet marry indoors with outdoors: One all-glass exterior wall literally disappears, folding away to open the home to the patio and pool. The party-hearty vibe is hard to miss…

It’s a wide-open floor plan that emphasizes flexibility and gives a nod to the fact that, being in Florida, relatives and friends are likely to show up to visit: There’s a separate studio apartment with kitchenette just off the front courtyard. That courtyard provides a roomy alternative to the traditional notion of a front yard. Out back, there’s that pool and hot tub; a separate entrance from the master bedroom leading to the pool practically screams “midnight swim.”

The architect said that homes have to have contemporary styling for this age group.

One architect quoted in the story suggests that Generation Y “can lead out of this [down housing] market.” Thus, it sounds like builders and others think there is a lot of money in designing homes for the younger generation.

Four thoughts about this home:

1. Does it work outside of Florida? This home seems to take advantage of its setting but it might look a little different for a Gen Yer in Minneapolis.

2. This goes along with a larger industry theme that smaller might be better today. Again, however, this home is not short on features and has a price tag of $300,000. This is not exactly affordable housing though it appears that people want to make clear it is not a McMansion.

3. Would this home stand the test of time? What I mean here is whether this home would look dated in 15 to 20 years or if it is so geared to a particular group that it would have little appeal for the larger market. Styles and accoutrements do change over time but I assume builders don’t want to limit who would purchase these homes.

4. This home seems to emphasize fun and entertainment. Would these homes encourage sociability in the long run or reinforce a lack of attachments to civil society a la Bowling Alone?

The negative attention that building a big home can draw

While reading an article about some big homes that are still being built in the United States (are there enough wealthy people doing this to counteract data?), there is an interesting part about the negative attention these homes can draw.

One obvious drawback of building big: unwanted attention. Neighbors sometimes chafe at the idea of an edifice down the street the size of the White House. Reacting to McMansions that went up in the housing boom, some communities, like Chevy Chase, Md., passed rules that regulate more strictly how big houses can grow, says John McIlwain, a senior resident fellow specializing in housing issues at the Urban Land Institute.

Near where Mr. Pritzker’s home is under construction, neighbors are up in arms over another of Mr. McCoy’s projects, a roughly 70,000-square-foot compound (downsized from 85,000 square feet) awaiting permitting for Prince Abdulaziz ibn Abdullah ibn Abdulaziz Al Saud, son of the king of Saudi Arabia. The compound is on three lots and would include a main home of 42,000 square feet—part of it underground—a guest house, pool cabana, gate house and another residence of up to 20,000 square feet. The prince’s lawyer, Benjamin Reznik, notes other residences in the neighborhood are super-sized and says opposition has been “fomented” by neighbor Martha Karsh, the wife of Oaktree Capital Management founder Bruce Karsh. Ms. Karsh has hired publicists to attract attention to the project, he adds. “Newt Gingrich wishes he had that campaign going,” says Mr. Reznik.

George Mihlsten, a lawyer for a community coalition and Ms. Karsh, says the coalition hired his firm and that Mr. Reznik has hired outside help too, including a community-relations firm (Mr. Reznik says that was in response to Ms. Karsh’s campaign). “He likes to focus on Martha, but the truth is he and his client have created the controversy by proposing an outlandish plan and going behind the backs of the community to try to get it built,” Mr. Mihlsten says in an email, likening the scope of the project to a small community shopping center. More than 1,500 residents of Benedict Canyon signed a petition expressing their opposition to the project as it was originally proposed, according to a representative of the coalition.

The scope of these projects makes them extremely complex to construct. Finding or assembling the property can take several years, and the design and construction of a super-size project can take up to five years or more, builders say. (These days, lower labor costs in some areas can mean quicker turnaround times or better value.) Just finding parking for the 100 to 200 tradespeople that can be on-site for a big job, compared with the eight to 20 people typically working on a 4,000-square-foot home, can require planning; commandeering church parking lots is one standby.

If you have enough money, can’t you just budget some resources for dealing with the neighbors and/or going to court to make sure your home is built? But if your neighbors are also wealthy, perhaps you are in trouble…

The article hints at the regulations that many municipalities have put in place in order to limit these large homes. This leads me to several thoughts. First, are there communities that have intentionally left no or few regulations in place in order to make it easier for the construction of bigger homes? Another way to think about this would be to look at communities that have had public discussions about regulations for larger homes but then decided to do nothing. Are there communities that actually want these larger homes? Second, are these extra-large homes extremely concentrated in a few communities that have more relaxed regulations? Third, has someone ever looked into whether the level of opposition to a proposed big house is proportionally related to the size? For example, a house that is 500 square feet larger than the surrounding homes might receive one-quarter of the NIMBY attention of a proposed house 2000 square feet larger.

A $1.1 million eco-home that is not a McMansion

A new house on the Parade of Homes tour in the Twin Cities area is made out of repurposed materials, is not a McMansion, and cost $1.1 million:

“With Excelsior one of the oldest communities in the state, we wanted the house to fit in the neighborhood. This looks like a 1910 farmhouse but it has the energy efficiency of 2012. It’s only a two-bedroom, 2,500-square-feet house; it’s not a McMansion,” he said.

It was built with as many recycled, reused, repurposed materials as possible. The floors, walls and ceilings are made of wood from an 800-square-foot fallen-down cottage that was on the property and from wood salvaged from another dismantled house. The roof is made of old tractor tires and sawdust, although it “looks like wood shingles,” said Shelby.

“It’s triply certified: USGBC Green Building Council LEED Platinum, Minnesota GreenStar and Builders Association Twin Cities,” said Shelby, who noted the residence has a HERS score of 18. “HERS, Household Energy Rating System, benchlines a house built to 2012 code at 100 for energy efficiency. … My house has a HERS score of 18, so it is 82 percent more efficient than a standard house.

“It’s geo-thermal, with electricity coming mainly from solar panels on the garage roof. I’m going to have very few bills; in fact, I become a utility with my solar because when I’m not there and not using electricity, it’s producing electricity and sending it back into the grid, and then they have to pay you the same prices they charge for a kilowatt hour.”

This sounds like an interesting house but several things stand out:

1. A 2,500 square foot home for $1.1 million? I assume that someone might want to buy it for its green features but it reinforces the idea that truly being green is only attainable by people with money.

2. It is intriguing that the owner wants to be very clear that this is not a McMansion. Why would he feel a need to do this? It sounds like he wants to emphasize that while the house was expensive and has some upscale green features, it doesn’t stand out in the historic neighborhood.

3. The owner later says later in the story: “This is not just some fancy home. This is a statement of an ethic…Truthfully, I’ve been standing on my soapbox 15 years talking about these things. I thought it was about time to walk the talk.” This home is not just a place to live; it is a personal statement, one couple’s testament to how they think they and others should live. This feeds into the larger American idea that your house (and many other consumer objects) should express your individuality and your ideas.

Gisele Bunchen defends her eco-friendly, 22,000 square foot home

I’ve wondered this before: can you have a truly large house that is really eco-friendly? Gisele Bundchen tries to make such a case for their new home:

While Giants fans have been rabble-rousing Tom Brady over the upcoming Super Bowl XLVI, environmentalists are giving the Patriots quarterback and his supermodel wife Gisele Bundchen the stink eye for a different reason – their brand new, 22,000 sq. ft. mega mansion in Brentwood, CA. The celebrity couple recently moved into the $20 million home with their young son, and one has to ask why a two and a half person family needs such a ginormous space (if you do the calculations, that’s about 7,333 sq. ft. per person). Bundchen, who is known for her eco-activism, rebutted people who questioned how such a McMansion could be called eco by touting its sustainable features such as solar panels on the roof and rainwater recovery systems, but we wonder if that’s enough to call the ginormous home green.

The eight bedroom mansion has a six-car garage, a lagoon-like swimming pool, a spa, a gym, a nursery, a butler’s room, an elevator and a wine cellar. Apparently, Bundchen and Brady purchased the land in 2008 and had an original plan for the house, but ended up adding to it because they felt it was too small. To give you more of an idea of how sprawling the home is, the two wings are connected by a bridge.

While the vast size of the manse has many environmentalists raising their eyebrows, Bundchen is reported to have explained that the home is actually quite sustainable with solar panels installed on the roof, rainwater recovery systems, waste reduction and recycling programs, energy-efficient lighting and appliances and eco-friendly building materials. She also made the case that while the Brady clan is only three people, with all of their relatives constantly visiting, they need more space.

Perhaps it is more sustainable than the typical 22,000 square foot home (how many of those are there in the United States?) but this probably isn’t the right metric to use. Is it as sustainable as a 10,000 square foot house or even a 5,000 square foot house? Perhaps. What we need to happen is for a big star to have a huge home like this but then have it be LEED certified – would it be green enough?

Beyond the eco question, I think a typical person might ask what one even does with that much space. That must be one big family to host…but this is related to another issue: the size of a home itself and the land it requires could itself be seen as wasteful beyond the actual energy the home requires.

When a devastating wildfire leads to the construction of McMansions

Here is brief mention of a situation when McMansions were built after a devastating wildfire:

Although dwarfed by other natural disasters, and probably forgotten by people without Bay Area connections, the Oakland Hills Fire 20 years ago killed 25 (many of them trapped in their cars, trying to escape), injured 150 and burned down more than 3,000 homes and 450 apartments and condos. The property damage has been estimated at $1.7 billion—the same (in today’s dollars) as the Great Chicago Fire of 1871. Overnight, a hillside brush fire was transformed into a major conflagration by a sudden “Diablo wind” that rose within minutes to 70 miles per hour and 100 feet high. Defying more than a thousand firefighters from all over the state, the winds (including flame-generated whirlwinds) hurled fire, flint and embers in a dozen different directions. At their peak, the flames were exploding 10 houses a minute—600 in the first hour alone. Sparks leapt over an eight-lane freeway. In two days, two square miles of wood-framed houses among the trees, built on steep slopes and narrow, winding roads (to capture the great views of San Francisco), had been reduced to a no-man’s-land of white ash and crumbled debris, pierced by dark spikes of leafless tree trunks among surviving stone steps and totemic chimney towers.

It is this ghostly, lifeless afterworld that Mr. Misrach captured by setting up his view camera along the empty streets of this miniature version of Dresden or Hiroshima a week or so after the fire. There are no people in his pictures; no cars except burned-out hulks with melted windows.

The first images I focused on were the remains of the burned trees. In most cases, only the hard, black, sharp centers of their trunks remained. Mr. Misrach found many ways of making these spiky shapes eloquent and expressive…

In the years since the fire, most of the empty lots have been filled with new houses, even if most of the residents from 1991 have left. Many of the rebuilders used their settlements to build new McMansions two or three times the size of the houses that were lost. The trees around them will take another 50 years to grow back. The handsome old houses of the Oakland hills are not what they were. But Mr. Misrach has captured the precise moment when one world ended and another began.

This is a unique situation compared to the typical complaints about McMansions that are built within an established neighborhood. In this case, a fire wiped out the existing neighborhood, wiping the slate clean. I would guess that the homes that were built after the fire would have been difficult, perhaps even impossible, to build before the fire. Additionally, this wasn’t just valuable land but also land on the sides of hills that had commanding views but could also probably be seen from a distance as well.

I imagine there could be a very interesting story to tell about these new homes and how the new neighborhood came to be.