A word cloud as an accurate information graphic

There are many ways to visually present data or statistics. One issue can arise when parts of graphs or images are not displayed in the correct proportions. Does using a word cloud fall into these difficulties?

Gallup has put together a word cloud of American’s perceptions about the federal government. Some phrases, such as “too big” and “corrupt” are much bigger. Some words are on their sides such as “good” and “terrible.”

Overall, I would say the word cloud is probably not the best choice in this situation. It is hard to judge the most popular responses and the relative proportions of each response. While one can quickly pick up that the majority of responses were negative, it is not a very precise graphic.

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