An Australian architect says more residents in Perth would avoid McMansions once they become “architecturally aware”:

Designer homes are popping up across Perth as the city becomes more ‘architecturally’ conscious.

Aspects such as strong horizontal lines, cut outs and bold rectangular features are increasingly popular in new residential homes.

As Perth’s architectural style grows up, McMansions will be out and clean, simple modernist designs will be in, according to David Karotkin, the WA President of the Australian Institute of Architects…

“In more recent years there has been an increased awareness of architecture in Perth,” Mr Karotkin said…

“There’s awareness about the importance of the designs and the buildings we live in, work in and play in – it’s all architecture.”

There are several ways such statements might be interpreted:

1. Perth residents are finally becoming knowledgeable about architecture and are rejecting architecturally-deficient McMansions. There is an element of snobbery here: McMansions are for the less knowledgeable while the more educated pick homes designed by architects.

2. Perth is developing its own architectural style. Building styles might be drawn from other cities or countries but a new Perth School might be emerging. Having common design, particularly if it is recognized by outsiders, can become a mark of pride.

3. Architects are looking to increase the number of homes they design. In the United States, most homes are designed by builders and architects have just a small slice of the market. Educating people about the benefits of designed homes means more money.

I wonder what this architect would think if there are still some people who choose McMansions even with higher levels of education.