Using drones to sell expensive homes

What if the expensive home you are selling is really big or has stunning views? Show all of this better via drone:

On Monday, a house in the East Bay town of Alamo was being prepped to go on the market for nearly $1.5 million. To really showcase the home and its view of Mt Diablo, the realtors brought in a drone.

“You get the scale, you get the feeling of the actual home. You can see, ‘hey, this thing’s on an acre. This is what it looks like,’” said Randy Churchill of Dudum Real Estate…

Churchill says for the $500 he’ll spend on the drone video he may get 10,000 hits online, making it very cost-effective relative to hiring a private helicopter.

“This will be something that we do now on every home that we’re marketing in this price-point,” said Churchill.

This doesn’t sound all that expensive for a pricey home. I could see how this would be particularly useful for a house with numerous exterior features (as opposed to the caricatured McMansion where all of the impressive stuff is on the front and the sides and back are lifeless) or a big property, perhaps 1+ acres, where seeing it all is difficult through two dimensional pictures.

If drones do become normal parts of selling a home, how long until we see some drone images that are blurry or clearly below average, just like some of the photos available online today that appear to be taken with little skill?

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