Was the latest movie or television show you watched made in Hollywood or New York City?

While California kept its crown at No. 1 with $1.76 billion in movie and TV production spend, New York is drawing major titles at a much more rapid pace, according to industry tracker ProdPro’s closely-watched quarterly snapshot released on Thursday. The state surged 87 percent in production spend in the quarter to $1.61 billion compared with California’s 17 percent uptick.

Bulked up soundstage infrastructure, a large crewmember union base, easier access to neighboring Tri-State locations are all adding up for New York. Take Universal Pictures’ Miami Vice: 85 as a case study. The Michael B. Jordan and Austin Butler neo-noir actioner has been filming in the Empire State as well as Wayne, New Jersey along with its namesake locations in Florida.

New York also has what all states covet, and what California has been losing: scripted TV shows that run for seasons and seasons, often in the same soundstages. And inventory for soundstages has grown 43 percent in the state since 2020 with a boom in purpose-built facilities, per real estate services giant CBRE, which added in a June report that the state is “better positioned for recovery than some competitor markets” after studio belt-tightening on overall content spending…

And we haven’t even talked about New Jersey yet, aka Hollywood East, which is emerging as a major player in its own right and has arguably been the biggest growth hub over the past year in production. The state bestowed Netflix, Paramount and Lionsgate as studio partners, which have conferred a series of incentives to produce titles there. And it has been reaping the benefits. Of late, Netflix’s Kevin Hart-Henry Cavill actioner Spy Duo and Adam Sandler’s Grown Ups 3 have been filming in Monmouth County, while series like Cupertino (CBS) and Dan Levy’s Big Mistakes (Netflix) shot in-state.

Both cities have been major media centers for decades. Hollywood has the reputation for being the place where TV and movie dreams are made, where a combination of stars and weather and settings and production infrastructure and booming populations leads to narratives that shape imaginations and discussions.

Some of this is easy for viewers to see on screen if you know where to look. You can examine establishing shots or common sets or certain local features that keep popping up. I saw one the other day on a commercial as I had stood on almost exactly the same spot while touring a Hollywood backlot.

Some of it is hard to know. Many scenes are set in generic places that could stand in for almost anywhere. Unless there are particular local clues (trees, architecture, etc.), a New Jersey suburb could stand in for a community in the Pacific Northwest or the South.

What might be interesting to see is how New York City could play up its TV and film production in the same way Hollywood does. What would it take for people to want to go tour New York City area backlots? Or take bus tours of where the stars live? Or have something like the Hollywood Walk of Fame? Perhaps this is not needed in New York City in the same way given the city’s different economy (finance! Wall Street! international business!) and history.