Filling a big retail space can be difficult once the original tenant leaves so six DuPage County suburbs are working together to fill spaces left behind by Dominick’s:
Bartlett, Bensenville, Glen Ellyn, Naperville, Wheaton and Woodridge are combining forces to recruit potential new grocers or other large retailers that don’t already have a presence in the suburbs. The thinking behind the marketing coalition, which formed in December, is that centralizing information about several vacant Dominick’s stores could help a new business make the decision to open here.
“Since communities have different regulations and processes for business openings, that can be a deterrent to a new retailer looking to enter the market,” said Jason Zawila, a planner who coordinates economic development efforts for the village of Woodridge. “By combining our resources, we can conveniently offer the information needed for their market assessment.”
Nine of the 31 former Dominick’s that are still vacant in Chicago or the suburbs are within DuPage County. Seven are within the communities that are working together to market the sites, while the remaining two in DuPage are in Carol Stream and Glendale Heights. The stores are large — between 61,000 square feet and 77,000 square feet. And they often anchor strip malls such as Baker Hill in Glen Ellyn, Riverbrook Center and Wheatland Marketplace in Naperville or Danada Square in Wheaton.
“The concentration of remaining stores in the DuPage County area presents a unique opportunity for a new grocer to enter the Chicago market,” Zawila said.
An interesting strategy as communities can spend years trying to fill such spots (see the recent case of the empty Dominick’s at the northeast corner of North Avenue and Route 59 in West Chicago). Do the suburbs offer similar enough demographics to make the same pitch to one company? Think of the possible comparisons between, say, Bensenville and Naperville. Also, are there enough firms, particularly grocers, to take on six or more new stores at once in the Chicago region?
What happens to this coalition if a firm wants four of the six locations? I assume those four communities would accept but it could lead to some interesting relationships between suburbs.