Use Airbnb to try a neighborhood before you buy a home

The neighborhood is an important part of purchasing a new home so I’m surprised it has taken so long to get to a solution like this: use Airbnb to try out the neighborhood before you buy.

Realtor.com and Airbnb have teamed up to show visitors to the realty website what Airbnb rentals are near properties listed for sale, so potential buyers can test-drive a neighborhood.

“This collaboration with Airbnb reinforces our commitment to giving consumers unparalleled insight to make informed real estate decisions,” Ryan O’Hara, chief executive officer of Realtor.com, said in a statement Wednesday. “Our relationship with Airbnb … allows us to reduce some of the unknown factors associated with relocating to a new community.”

I wonder how many people will take advantage of this. Even though Airbnb might make it easier to try the neighborhood yourself, it still requires the effort of signing up, actually staying, and then looking around and/or talking to people. And if you are going to go to the trouble to walk around and talk to people, do you actually need to stay the night? Remember, many neighborhood members may just be trying to avoid each other (examples here and here).

Perhaps the next step in all of this is to find a way for people to stay at the prospective home itself before they buy. Perhaps you could get two days and one night to stay there but have to put down a hefty fee. This may not work if the homeowners are still living there but it would offer an unparalleled look at a major purchase.

Airbnb turning cities into villages?

The CEO of Airbnb argues his company is reversing the effects of urbanization:

“Cities used to be generally villages, and everyone was essentially kind of like an entrepreneur,” he said at the Aspen Ideas Festival. “You were either a farmer, or you worked in the city as a blacksmith, or you had some kind of trade. And then the Industrial Revolution happened.” World War II followed, and “suddenly cities became more and more mass-produced. And we stopped trusting our neighbors.”…

“At the most macro level, I think we’re going to go back to the village, and cities will become communities again,” he added. “I’m not saying they’re not communities now, but I think that we’ll have this real sensibility and everything will be small. You’re not going to have big chain restaurants. We’re starting to see farmers’ markets, and small restaurants, and food trucks. But pretty soon, restaurants will be in people’s living rooms.”…

Chesky hopes these transformations will make us question the strange way we parcel out trust. “You trust people more than you trust anything in life—if you know them,” he noted. “You’ll trust your mother, your sister, your daughter, you’ll trust your friends. You’ll trust them more than big governments, big corporations. But a stranger—you’ll trust less than anybody.” Chesky’s question: Why?…

What I find most interesting, though, is that Chesky sees village-like networks sprouting in cities at a time when urbanization is also going in the polar opposite direction. More than half of the world currently lives in cities, and the United Nations predicts that two-thirds of the global population will be urban-dwellers by 2050. In 2011, there were 23 “megacities” of at least 10 million people around the world. By 2050, there will be 37. It’s possible that as cities balloon to overwhelming sizes, we’re coping by carving out smaller communities. But it’s also possible that the phenomenon Chesky is describing is primarily playing out in Western countries. After all, Asia, where Airbnb has a relatively small presence, will account for most new megacities in the coming decades.

I can’t decide whether this is a blatant case of boosterism for his product or some naive thinking about countering the mass process of urbanization. This line of thinking about the differences between villages and cities motivated numerous early sociological thinkers: Marx focused on the effects of industrialization in cities, Durkheim looked at mechanic and organic solidarity as well as the increasingly specialized division of labor, Weber emphasized bureaucracy and rationalization in modern society, and Simmel worried about the effects on individuals. They all saw a big shift taking place and we’re still experiencing the process as well as its effects today.

Yet, haven’t cities always contained some village-like features? Think of the romantic notions about neighborhoods, whether emphasized in a place like Chicago with its 77 community areas or Jane Jacobs’ celebration of Greenwich Village-type places. These smaller units allow residents to know some people closely and to participate in local life. Airbnb might do some of this by erasing some of these traditional geographic boundaries and allowing people to connect. But, it doesn’t necessarily lead to long-term interactions that build up community life.

All together, urbanization is a process with profound effects on everyone. Even suburbanites who think they have escaped urban ills are intimately tied to urbanization through their residence in metropolitan regions.

Claim: Airbnb and Lyft increasing social trust amongst Americans

Social trust in the United States may be declining but one writer argues two new services are providing space where Americans can start trusting a little more:

The sharing economy has come on so quickly and powerfully that regulators and economists are still grappling to understand its impact. But one consequence is already clear: Many of these companies have us engaging in behaviors that would have seemed unthinkably foolhardy as recently as five years ago. We are hopping into strangers’ cars (Lyft, Sidecar, Uber), welcoming them into our spare rooms (Airbnb), dropping our dogs off at their houses (DogVacay, Rover), and eating food in their dining rooms (Feastly). We are letting them rent our cars (RelayRides, Getaround), our boats (Boatbound), our houses (HomeAway), and our power tools (Zilok). We are entrusting complete strangers with our most valuable possessions, our personal experiences—and our very lives. In the process, we are entering a new era of Internet-enabled intimacy.

This is not just an economic breakthrough. It is a cultural one, enabled by a sophisticated series of mechanisms, algorithms, and finely calibrated systems of rewards and punishments. It’s a radical next step for the ­person-to-person marketplace pioneered by eBay: a set of digi­tal tools that enable and encourage us to trust our fellow human beings…

That’s the carrot side of a more intimate economy, the idea that treating people well will result in a better experience. There is a stick side as well: Act badly and you’ll be barred from participat­ing. Nick Grossman, a general manager at Union Square Ventures and a visiting scholar at the MIT Media Lab, says that while Uber drivers are generally positive about the service, he has spoken with some who worry about picking up a ­couple of bad reviews, falling below the acceptable rating threshold, and getting fired. (The same holds for passengers: Manit, the Lyft driver, says she won’t pick up anyone with less than a 4.3-star rating.) “There’s a legitimate question: How do we feel about living in an environment of hyper-accountability?” Grossman asks. “It’s very effective at producing certain outcomes. It’s also very Darwinian.” Just like resi­dents of pre-industrial America, sharing-economy participants know that every transaction contributes to a reputation that will follow them, potentially for the rest of their lives.

Two things seem critical to increasing social trust in these systems:

1. The willingness of enough Americans to trust technology to solve problems and be willing to serve as early adopters who work the kinks out of this system. As the article notes, some users have been burned. But, this then gives each service a chance to respond and get it right in the future.

2. These services provide enough guidelines to help people feel safe. This is quite different from stories in recent years about sharing within a neighborhood or a barter system. Those rely on face-to-face interaction, often with people with whom one could expect to have future interactions. These services provide mediated interaction that leads to some face-to-face interaction. The long-term effects of mediated interaction (this is also what social media tends to offer) might be quite different.