Even as women are presented with pressure in regard to their appearance, some men face similar pressure. Take this case of male employees at a British hedge fund:
We got our hands on an academic paper published last week by the British Sociological Association, which muscles into the attitudes of male traders towards their bodies, ageing and fitness, as observed at one (thus far unidentified) City-based hedge fund…
According to the study, titled, “Built to last: ageing, class and the masculine body in a UK hedge fund,” people at the mystery fund admit they get teased for not keeping fit, think affluence is linked to physical activity and exercise to offset the negative perceptions of ageing … oh and er, lie about getting work done.
“Conversations on the floor suggested that traders explicitly rejected or mocked the idea of Botox or other forms of cosmetic treatment,” goes the report.
“Yet, during interviews some mentioned dyeing their hair, having regular massages or going on an intense boot camp holiday in order to ‘fix’ parts of their body.”
The acceptable masculine appearance in this setting is interesting. But, it would then be worthwhile to hear more about how appearance gets linked to success and status within the firm. Do fellow employees perceive fit workers to be more successful? Do they get earlier promotions? Did male traders always have to be fit or get benefits from being fit or is this a relatively new phenomenon? This may be another piece of evidence that economic trading is not just about the numbers. As a number of sociological studies have found, other factors other than individual talent or intuition affect abilities in the finance industry including emotion and social networks.