Daily Herald discusses appropriate tablet use in school but misses bigger point: do new tablets help students learn more?

The Daily Herald had an editorial yesterday that argued tablets used by students at school and home need to be used appropriately:

Other districts also have committed to the devices’ use, though some taxpayers might see them as an extravagance. Educators get just as starry-eyed over new technology as the rest of us, and why shouldn’t they? Kids are growing up with lightning-fast change in the electronic tools we use every day. This is the world they know and will need to keep knowing, and schools are adapting.

But how they adapt is key. Without good policies and solid technology plan that includes training and evaluation, the tablet revolution — called “one-to-one” programs by educators — could amount to little more than handing kids high-tech notebooks at best or, worse, free video gaming.

Gurnee Elementary District 56, for one, is rolling out its iPad initiative for middle-schoolers this week and appears to be doing things right by involving parents in a checkout night with consent forms, user agreements, guidelines and a downloadable instruction manual. It cannot stop there, however, nor can administrators be certain those 46-page manuals will be read.

Perhaps the most important way to make these devices as cost-effective as possible is to ensure teachers on the front lines have the training to use them to their fullest and to focus the instruction on learning, not the device.

The rest of the article goes on to talk about the appropriate use of tablets but the key is here in the last sentence of the quote above. Do the tablets and iPads contribute to student learning? It is one thing to suggest students need to learn about new technology. This is helpful in itself, particularly for kids who may not have consistent access at home. And tablets may help students to be more engaged in the classroom. But, there is a bigger question that should be asked here: does using a tablet help students learn math or reading or science or social studies or other subjects better?

The rise of misattributed quotes on the Internet, social media

An editor at RealClearPolitics examines an erroneous online list of Mark Twain quotes and takes a broad view of quotes in the age of the Internet and social media:

The point of this example is that lists of quotes without specific and verifiable citations — where and when it appeared — are useless, and invariably rife with errors. Websites with names like “Brainyquote” and “Thinkexist.com” are essentially Internet compost piles.

In the pre-Internet days, “Bartlett’s Familiar Quotations” and “The Oxford Dictionary of Quotations” were the gold standards, although sometimes misattributed quotes found their way into those volumes. Much of this material is now online, but the best source of accurate quotes today is the “Yale Book of Quotations,” edited by the rigorous and charming Fred R. Shapiro.

Many of the most frequently misquoted historical figures have websites devoted to keeping the record straight for their heroes. These range from one established by a conscientious amateur Twain aficionada named Barbara Schmidt to WinstonChurchill.org, which is run by the Churchill Centre and Museum in London. The latter site even has a section called “Quotes Falsely Attributed.”

In his anthology, Shapiro goes the extra mile in tracking down the origin of erroneous quotes. Thus, he is no stranger to the misuse of quotations or even obvious forgeries. But even he was astonished at the casual speciousness of the Huffington Post inventory.

This has been a widespread issue in recent years – remember the fake MLK viral quote after the death of Osama bin Laden? While Wikipedia might have relatively good information that is regularly edited, quotations are simply floating around the Internet and social media.

I think this is tied to two other phenomena related to the Internet and social media:

1. The desire people have to find a quote that represents them. In an era of profiles and status updates, people are defined more and more by short, snappy bursts. There is simply not space to write more and who wants to read a long piece about your existence (except on blogs)? Finding the right sentence or two that sums up one’s existence or current state is a difficult task that can be aided with quotes attributed to famous figures. If you don’t want to use quotes, you can always use pictures – witness the rise of Instagram.

2. Many of these quotes are inspirational or witty. If you look at the inspirational quotes on Facebook profiles or Twitter feeds, many suggest people are continually facing and then overcoming challenges and obstacles. The overcoming-type quotes are empowering as individuals can quickly equate their challenges to some of the greatest in history. The witty quotes do something else; they suggest the user is facing life with verve and can find and wield profound words. Witty quotes can then become another status game as users try to one-up each other with piercing and whimsical takes on the world.

Perhaps this is how the average person gets to participate on a daily basis in a sound bite culture.

Highlights from the Nielsen Social Media Report 2012

Nielsen just released the Social Media Report 2012 (more data here). Here are a few things to note:

Facebook remains the most-visited social network in the U.S. via PC (152.2 million visitors), mobile apps (78.4 million users) and mobile web (74.3 million visitors), and is multiple times the size of the next largest social site across each platform.  The site is also the top U.S. web brand in terms of time spent, as some 17 percent of time spent online via personal computer is on Facebook.

-More than 70% of Pinterest’s users are female.

-The top three reasons by far for why social networks users become connected/friends: know person in real life, interested in keeping up, mutual friends. This is more evidence that social networks are mainly about maintaining existing connections rather than creating new connections.

-Watching TV is increasingly linked to tablet, smartphone, and Twitter usage. Multitasking is alive and well and perhaps TV can be interactive after all.

There is also some fascinating data at the end about social media usage around the world.

Claim: 90% of information ever created by humans was created in the last two years

An article on big data makes a claim about how much information humans have created in the last two years:

In the last two years, humans have created 90% of all information ever created by our species. If our data output used to be a sprinkler, it is now a firehose that’s only getting stronger, and it is revealing information about our relationships, health, and undiscovered trends in society that are just beginning to be understood.

This is quite a bit of data. But a few points in a response:

1. I assume this refers only to recorded data. While there are more people on earth than before, humans are expressive creatures and have been for a long time.

2. This article could be interpreted by some to mean that we need to pay more attention to online privacy but I would guess much of this information is volunteered. Think of Facebook: users voluntarily submit information their friends and Facebook can access. Or blogs: people voluntarily put together content.

3. This claim also suggests we need better ways to sort through and make sense of all this data. How can the average Internet user put it all this data together in a meaningful way? We are simply awash in information and I wonder how many people, particularly younger people, know how to make sense of all that is out there.

4. Of course, having all of this information out there doesn’t necessarily mean it is meaningful or worthwhile.

Study finds cell phone usage linked to addiction, materialism, and impulsiveness

A new study in the Journal of Behavior Addictions argues cell phone usage can be linked to other concerns:

“Cell phones are a part of our consumer culture,” said study author James Roberts, Ph.D., professor of marketing at Baylor’s Hankamer School of Business. “They are not just a consumer tool, but are used as a status symbol.”…

Roberts’ study, co-authored with Stephen Pirog III, Ph.D., at Seton Hall University, found that materialism and impulsiveness are what drive cell phone addiction.

Cell phones are used as part of the conspicuous consumption ritual and also act as a pacifier for the impulsive tendencies of the user, according to Roberts. Impulsiveness, he noted, plays an important role in both behavioral and substance addictions…

Some studies have shown that young adults send an average of 109.5 text messages a day or approximately 3,200 texts each month. Furthermore, surveys suggest that young adults receive an additional 113 text messages and check their cell 60 times in a typical day…

Data for this study come from self-report surveys of 191 business students at two U.S. universities. Cell phones are used by approximately 90 percent of college students, and said Roberts, “serve more than just a utilitarian purpose.”

New technologies tend to have the potential to allow us to do new things in new ways, often working alongside a narrative of progress, but we need to continually ask whether the use of new technologies can also lead to negative outcomes. We don’t have to be Luddites to suggest that we should evaluate the social changes that accompany technological change.

One question about addiction and mass culture: if a majority or large number of people have more addictive relationships with their cell phones, does it at some point then cease to be addiction and comes to be seen as “normal”?

Testing rules of reciprocity two ways: sociologist sends out Christmas cards to strangers, making requests of strangers in Facebook

In 1974, a sociologist tested the social norms of reciprocity by sending out Christmas cards to 600 strangers. He received a sizable response:

And so he went out and collected directories for some nearby towns and picked out around 600 names. “I started out at a random number and then skipped so many and got to the next one,” he says.

To these 600 strangers, Kunz sent his Christmas greetings: handwritten notes or a card with a photo of him and his family. And then Kunz waited to see what would happen.

“It was just, you know, a shot in the dark,” he says. “I didn’t know what would happen.”

But about five days later, responses started filtering back — slowly at first and then more, until eventually they were coming 12, 15 at a time. Eventually Kunz got more than 200 replies. “I was really surprised by how many responses there were,” he says. “And I was surprised by the number of letters that were written, some of them three, four pages long.”…

“We got cards for maybe 15 years,” he says.

While the article goes on to discuss why strangers might reciprocate in this way, I wonder how much this applies to the social realm of Facebook. If someone did something similar on Facebook today, such as making friend requests of many people they don’t know or sending messages to strangers, would people respond in the same way? From personal experience, research on the topic, and an experiment one of my students did this semester by sending messages to random Facebook users and receiving no response, reciprocation does not occur to the same degree in Facebook. Here are a few reasons why this might be the case:

1. A growing distrust of strangers. On Facebook, this sort of behavior tends to be described as “creepy.” Even as media sources suggest users, particularly kids and teenagers, can meet all sorts of random people online, most users tend to stick with people they already know or who are in geographic proximity (like classmates at the same school).

2. People are less in the habit of having to reciprocate because more encounters on Facebook are controlled, meaning they happen when a user wants them to happen. In other words, chance encounters between people who don’t know each other are more limited. Overall, Facebook and text messaging and other means make it more possible to have social interactions on someone’s own terms.

To some degree, reciprocity is part of how trust is built between social actors. It is part of basic exchanges: if you ask someone “how are you doing?” you expect a polite response. If you provide a favor for someone at work, we tend to expect a favor in return down the road. However, these sorts of exchanges may look very different on Facebook (for example, common encouraging responses to new profile pictures or posts about tough circumstances) and could signal larger shifts in how people interact.

Report calls for more study of how “kids navigate social networks”

A new report suggests we don’t know much about how kids use social networks and thus, we need more research:

A recent report from the Joan Ganz Cooney Center, Kids Online: A new research agenda for understanding social networking forums, has identified that we don’t actually know enough about how pre-teens use online social networking. The researchers, Dr. Sarah Grime and Dr. Deborah Fields, have done a good job in helping us recognize that younger children are engaged in a range of different ways with online social networks, but that our knowledge and understanding of what that means and how it impacts on their lives is pretty much underdone. GeekDads, of course, will have thoughts about how and why our children are playing and engaging with technology and networks in the ways they do, but this doesn’t give the people who make the rules and set the policy agendas the big picture that they need.

Essentially, Kids Online is a research report that calls for more research into children’s use of social networks. But the report does demonstrate very clearly why this is required. And at the rate that technology is changing and advancing, we need to work cleverly if we are to have the type of data and analysis that we need as parents to guide our decision making around technology and our children. We are all out there trying our best to facilitate healthy, dynamic, educational and exciting experiences for our children when it comes to tech, but there are not enough people exploring what that looks like. As the report says:

“Research on Internet use in the home has consistently demonstrated that family dynamics play a crucial role in children’s and parents’ activities and experiences online. We need further research on the role of parental limits, rules, and restrictions on children’s social networking as well as how families, siblings, peers, and schools influence children’s online social networking.”

I would go further: we need more research of how people of all ages navigate social networks. This doesn’t mean just looking at what activities users participate in online, how often they update information, or how many or what kinds of friends they have. These pieces of information give an outline of social network site usage. However, we need more comprehensive views how exactly social interaction online works, develops, and interacts in feedback loops with the offline and online worlds.

Let me give an example. Suppose an eleven year old joins Facebook. What happens then? Sure, they gain friends and develop a profile but how does this change and develop over the first days, weeks, and months? How does the eleven year old describe the process of social interaction? How do their friends, online and offline, describe this interaction? Where do they learn how to act and not act on Facebook? Do the social networks online overlap completely with offline networks and if so or if not, how does this affect the offline network? How does the eleven year old start seeing all social interaction differently? Does it change their interaction patterns for years to come or can they somewhat compartmentalize the Facebook experience?

This sort of research would take a lot of time and would be difficult to do with large groups. To do it well, a researcher would have two options: an ethnographic approach or to gain access to the keys to someone’s Facebook account to be able to observe everything that happens. Of course, Facebook itself could provide this information…

The intersection of Chinese bridal couples asking for cash, Facebook, and protests

This could be a poster story for globalization: on Facebook, a Hong Kong bride asked for money from wedding attendees and this has attracted protestors to the wedding.

That’s the prospect facing one Hong Kong couple, who infuriated hundreds after the bride’s Nov. 2 Facebook post went viral.

“I’m not opening a charity….If you really only want to give me a HK$500 [US$65] cash gift, then don’t bother coming to my wedding,” she wrote earlier this month, according to an article Thursday in the Wall Street Journal China.

The bride’s identity and wedding venue were identified by social media users, and a protest was organized via Facebook. Nearly 1,000 have claimed they will attend.

A spokesperson for the hotel where the wedding will be held said they plan on honoring their contract with the couple.

Though giving newlyweds cash is a traditional Chinese custom, sociologist Ting Kwok-fai told The Wall Street Journal that Hong Kong weddings have grown increasingly extravagant in recent years. Engaged couples feel pressured to minimize the cost of the affair, he said, and in this case, the bride may be seeking to recoup some of the costs of the wedding.

Multiple social forces are coming together here in a new kind of way: traditional social norms, new technology and interaction on Facebook, and more public concerns about inequality and conspicuous consumption. This reminds me of the classic 1929 work of the Chicago School of sociology titled The Gold Coast and the Slum. While studying neighborhoods just north of the Loop in Chicago, Zorbaugh discussed the social interaction between some of the wealthiest Chicagoans and some of the poorest Chicagoans. While the two groups certainly knew about each other through walking in or passing through neighborhoods or reading news in the newspaper, there was little direct social interaction. For example, some of the wealthy socialite women tried to start aid groups to help these nearby poor neighborhoods but could not get much participation from the poor neighborhoods.

Today, some of these barriers are reduced because of Facebook and other technology. Again, there is likely not a whole of physical social interaction between those with a lot of money and those without. In Hong Kong, you can walk down Nathan Road in Kowloon and find the some of the world’s most exclusive brands. If you turn off the road several blocks to the west, you are among nondescript apartment complexes with little glitter or glamour. Yet, these new technologies allow for more awareness and more reactions which could then coalesce around social action. The socialite wedding announcement in the prestigious newspaper 50 years ago that would have drawn less attention has now turned into Facebook-announced weddings that can quickly become very public.

Real estate firm survey: younger Americans still want to own a home

Even though a number of commentators have suggested younger Americans are not as interested in homeownership, a recent survey conducted by “Better Homes & Garden real estate brand” suggests this may not be the case:

Nearly all of them said they were willing to adjust their lifestyles to save for a home. Sixty-two percent said they’d eat out less. Forty percent said they’d work a second job. And 23 percent said they’d move back home with their parents to save money — they’re being strategic about saving money to own a home.

They also said that all of the media coverage of the housing crisis has taught them the importance of doing their research and planning, and they think they’re more knowledgeable about the process than their parents were at their age. But they want to be ready to own — 69 percent said that someone is ready to buy if they can maintain their lifestyle (while owning), and 61 percent agreed that the “readiness indicator” is if they have a secure job.

And even if these younger adults do want to own a home, the real estate industry has to be ready to appeal to this group:

Well, as an industry and certainly as a brand, we’d have to step up our campaign to show young buyers the importance of real estate as a long-term investment and lifestyle.

On a related note, something else also drove us to do this survey: the big disconnect in the average age of a first-time buyer (36), versus the average age of a real estate agent (56). This younger generation of buyers’ habits are different — they’re comfortable using technology, especially mobile devices, to buy and track everything, and agents need to learn this.

Several things are interesting here. First, it appears a good number of younger Americans do want a home but they are also more aware of what it will take to make it happen. If homeownership is such a big investment, younger Americans want to do their homework to know what they are getting into. This could mean that fewer people in this group will buy a home until they find a more “perfect” situation which might decrease the homeownership rate but it could also mean that those who buy a home are more committed.

Second, it is suggested that the real estate industry needs to stay relevant in the era of the Internet. Traditionally, real estate agents are necessary people in the middle who have expertise that the average homeowner would not have. But, potential homebuyers have much more information at their fingertips and if more people are selling their own homes, the real estate industry needs to continually show what extra value it offers. Also, this article hints at the aging of real estate agents: is this a desirable job for young people to pursue? If you look at a table of occupational prestige in the United States, real estate agent is at the bottom.

I wonder if the story for younger Americans and homeownership will be a bifurcated one based on socioeconomic status. Those with higher education and good jobs will continue to buy homes. Those who don’t have college degrees and/or struggle to find a good job may not have the option to do so.

Another call for the need for theory when working with big data

Big data is not just about allowing researchers to look at really large samples or lots of information at once. It also requires the use of theory and asking new kinds of questions:

Like many other researchers, sociologist and Microsoft researcher Duncan Watts performs experiments using Mechanical Turk, an online marketplace that allows users to pay others to complete tasks. Used largely to fill in gaps in applications where human intelligence is required, social scientists are increasingly turning to the platform to test their hypotheses…

This is a point political forecaster and author Nate Silver discusses in his recent book The Signal and the Noise. After discussing economic forecasters who simply gather as much data as possible and then make inferences without respect for theory, he writes:

This kind of statement is becoming more common in the age of Big Data. Who needs theory when you have so much information? But this is categorically the wrong attitude to take toward forecasting, especially in a field like economics, where the data is so noisy. Statistical inferences are much stronger when backed up by theory or at least some deeper thinking about their root causes…

The value of big data isn’t simply in the answers it provides, but rather in the questions it suggests that we ask.

This follows a similar recent argument made on the Harvard Business Review website.

I like the emphasis here on the new kinds of questions that might be possible with big data. There are a couple of ways these could happen:

1. Uniquely large datasets might allow for different comparisons, particularly among smaller groups, that are more difficult to look at even with nationally representative samples.

2. The speed at which the experiments can be conducted through means like Amazon’s Mechanical Turk means more can be done more quickly. Additionally, I wonder if this could help alleviate some of the replication issues that pop up with scientific research.

3. Instead of having to be constrained by data limitations, big data might give researchers creative space to think on a larger scale and more outside of the box.

Of course, lots of topics are not well-suited for looking at through big data but such information does offer unique opportunities for researchers and theories.