Suburbanites in these 6 states will get a lot of attention from presidential campaigns in the next six months

Political strategists suggest six states may determine the 2024 presidential election:

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The titanic Biden-Trump election likely will be decided by roughly 6% of voters in just six states, top strategists in both parties tell us.

  • Each side will spend billions to reach those voters over the next six months…

In which states?

Zoom in: Both campaigns are obsessed with six states — Arizona, Georgia, Michigan, Nevada, Pennsylvania and Wisconsin.

And which voters within these six states?

We perked up our ears when we heard a Biden insider use the “6% of six states” formulation as a proxy for how narrow a group of voters are considered truly in play — swing voters in swing states.

  • Republicans are making a similar calculation. A Trump insider told us that persuadable voters are below 10% in every battleground: “I think it’s probably 6% in Wisconsin but 8% in Michigan, and lower in Arizona.”

Given the way recent elections have gone regarding the importance of suburban voters, would a big proportion of those 6% live in suburbs? If so, these suburban voters can expect many appeals to come their direction from a variety of methods. Targeted ads online, TV and radio ads, mailers, campaign events, local gatherings, and door to door appeals. Lots of conversation about these voters and what they are thinking. Many media stories about them.

Does the average suburban voter in this 6% like that their vote matters or tire of lots of political attention?

We need solutions to continued low turnout – less than 20% – in Illinois elections

The primary elections earlier this week in Illinois excited few voters:

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Though thousands of properly postmarked mail-in ballots are still being tallied through April 2, state election officials believe it will be hard to crack 20%.

Unofficial results from the 20 most populated voting jurisdictions in Illinois — which represent more than 81% of all voters in the state — show less than 17% voter turnout combined.

Turnout tallies in the suburbs remain below 20% as well, with Lake County currently showing only 11.7% of registered voters cast a ballot.

Why so few voters?

“Most of the races were completely uncontested, with just one contested county board race on the Democratic side,” said Lake County Clerk Anthony Vega. “That lack of motivation could have resulted in voters not coming out.”

With that lack of choice, combined with the fact that Democratic President Joe Biden and former Republican President Donald Trump had all but secured their nominations ahead of Tuesday’s vote, low turnout was inevitable, experts said.

These are plausible reasons. Yet, I have heard little about significant solutions. Such options could come from multiple angles: local officials, voters, advocacy groups, the state government, employers, civic organizations, etc. Illinois may face serious problems in numerous areas but this strikes me as one that affects numerous others and is foundational for the supposed American system of government.

The one feature of this I think about is the ways that the suburbs grew, in part, because Americans like being closer to local government. Compared to big cities, states, and the federal government, a suburban resident can more easily interact with local officials and local government activity. But, if people do not even want to vote for those local measures – and there is a suggestion in this article that local referendums might have pushed voter turnout up a few percentage points – then this interest in or connection to local government may be severed.

The sentiments of suburbanites ahead of the 2022 midterm elections

As the 2022 midterm elections near, what are suburban voters thinking? Here is one report from the suburbs of Los Angeles:

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No matter where you venture along the northern fringe of metro Los Angeles, whether it’s the bustling suburbs of the Democratic-leaning San Fernando Valley or the more conservative towns that nestle in the russet-hued canyons to the north and east, you’ll find people who say they have good reason to sing the blues for their country.

They’re feeling weighed down by the onslaught of inflation, cultural conflicts and assaults on the electoral process. They fear that Americans — left, right and center — have given up trying to understand or sympathize with one another.

And they hold elected officials and political candidates responsible for sowing distrust among Americans and eroding faith in democratic institutions.

Who exactly will these suburbanites vote for at the national and local levels or will they choose not to vote? One poll suggests some change among white suburban women:

The GOP has seen a shift in its favor among several voter groups, including Latino voters and women, and particularly white suburban women. That group, which the pollsters said makes up 20% of the electorate, shifted 26 percentage points away from Democrats since the Journal’s August poll and now favors the GOP by 15 percentage points.

As in previous elections, suburbanites might sway the outcomes. Both parties have aimed their messages, at least in part, toward suburban voters who are both a sizable percentage of the electorate and where more voters might be open to shifting their votes.

Primary suburban voter turnout in Illinois under 20%

Experts suggest the turnout for Illinois’ primary earlier this week will be under 20% in the Chicago suburbs:

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When the votes are certified by the Illinois State Board of Elections late next month, officials believe fewer than 20% of the state’s registered voters will have cast ballots…

In the suburbs, only DuPage County reported more than 20% voter turnout, according to unofficial results on the county clerk’s website.

Cook County Clerk Karen Yarbrough is still reporting one uncounted precinct late Wednesday, but just 19.1% of suburban Cook County voters cast ballots, according to her website.

Unofficial results show voter turnout in McHenry County at 19.4%, 18.2% in Kane County and 18.7% in Will County.

The suburbs are where the political action in the United States is today, yet Chicago suburbanites did not vote in large numbers for the primaries ahead of the 2022 midterm elections. Given the congressional redistricting in Illinois and an impending gubernatorial race, where the stakes not high enough for suburban voters?

The article goes on to discuss reasons why voters may not have felt very motivated to vote in this primary. How many of these reasons – summer voting, lack of interesting races, limited midterm turnout – explicitly affect suburbanites? Summer vacations are a marker of middle-class and above suburban lives but how many of them overlap with the late June 28 voting day? Do suburbanites need more contested races than other voters? Do suburbanites not feel the pressure of midterms or only pay attention in the presidential cycles when there is more at stake amid their busy day-to-day suburban life?

Those candidates and actors that can inspire suburbanites to get to the polls and vote may just get the winning edge.

Suburban voters lead the way in determining the 2022 midterm elections

Which group leads off an analysis of key voters in the 2020 midterms? Suburban voters:

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During the Trump years, many suburban voters, especially women, shifted toward the Democrats. A primary reason was the revulsion many of them felt toward President Donald Trump.

Democrats hoped that shift signaled a more permanent alignment, and it’s true that some college-educated White women became a key part of the Democratic constituency. But what happened in the 2021 Virginia gubernatorial race raised doubts about their reliability as Democrats. Then-candidate and now-Gov. Glenn Youngkin was able to move the suburban vote back in the Republicans’ direction

Democratic pollster Celinda Lake agreed that her party’s candidates cannot take suburban women for granted in November. “Women elected Biden for stability and in reaction to Trump,” she said. “They really rejected his style of leadership. But we had one woman say in a focus group, ‘I just want to get off this roller coaster.’ ” Under Biden so far, she added, “They’re getting no help in doing that.”…

“Suburban women have moved so far the opposite direction, we’re not going to get all of them back right away. But if we can at least win back a good amount of the suburban men that we lost and some of the suburban women, that’s a formula for us to win in pretty much every state that we need to win in,” said a Senate GOP strategist, who spoke on the condition of anonymity so they could speak openly about the races they are working on.

The bottom line is that any notable move by suburban voters in the direction of the Republicans this fall will prove costly to Democratic hopes of holding down their losses. But a Supreme Court decision overturning Roe v. Wade could counter GOP efforts to woo suburban women.

Suburban voters continue to be important in multiple ways:

-They matter in important swing states where both parties would like to win. Think Virginia, Pennsylvania, Ohio, Michigan, Arizona, Florida, and other locations.

-Compared to urban and rural voters, the perception is that more suburbanites are open to switching their votes or are more moderate. Thus, campaign pitches will be aimed toward them with the goal of swaying them to a particular side (maybe just for one election).

-The analysis above suggests there is a divide between suburban men and women and the issues that they care about. Will there be unified messages to suburban voters or will the campaigns clearly differentiate between male and female voters?

-Suburban voters can be reached in particular ways. Will there be big social media campaigns? An endless stream of materials in the mail and through text messages (what I have experienced in recent months in the suburbs)?

To paraphrase a famous slogan, this could be one rallying cry: “suburban voters of the United States, unite!”

“Gloom” and suburban women ahead of 2022 elections

Focus groups convened by a set of Democratic groups suggests suburban women are not feeling good about what is happening in Washington, D.C.:

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Earlier this week, 10 women from across the country met on Zoom and talked for two hours as part of a focus group on politics. All of the women were white, lived in the suburbs and had been identified as swing voters. One was a mother from Iowa who owns a small business. Another teaches special education in Florida. And there was a school bus driver from Pennsylvania….

Democrats need support from suburban women if they want to keep their House and Senate majorities in November. The women in the focus group didn’t necessarily dislike Biden. They supported the infrastructure law and opposed measures that restrict voting access. They applauded Biden for his hot-mic moment — the one when he muttered a disparaging remark about a Fox News reporter. They disliked Trump, and they were disgusted with those who attacked the Capitol on Jan. 6.

Despite all of that, they weren’t eager to vote for Democrats in the midterm elections in November…

“It’s absolutely essential that by Election Day, these suburban women are looking at Washington and seeing it as a place that can get things done,” said Meredith Kelly, a Democratic strategist.

There is a lot of time until November elections but the pattern is clear for the national political parties: appeal to suburban voters, particularly those who have voted for Republicans and Democrats in their past and need some motivation to go one way or another.

My sense is that historically Joe Biden has been a politician who has successfully made this appeal. Throughout his career, Biden has talked about the middle-class and providing opportunities for people to provide for themselves and their families.

But, Biden is now operating in a particular context. Suburban politics have some new wrinkles – school board elections, mask mandates – and some long-standing concerns: protect property values and a way of life, ensure success for children, enable local government to serve and adjust to local conditions.

Perhaps neither party has to have a wave of suburban voters in their favor but rather (1) get the right suburban voters in the closest races that matter the most for the Senate and House and/or (2) drive up voter turnout for their side. As I live in a district that is somewhat mixed politically, I will be watching how appeals are made and how they work.

Suburban voters and the French presidential election

Residents of the American suburbs may hold the keys to major political outcomes. Is the same true in France?

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ON THE FRINGES of greater Paris, where urban concrete meets farmed fields, lies the suburb of Saint-Brice-sous-Forêt. Gently curved streets of two-storey houses, each with a parking space and garage, cover what were once apple and pear orchards. The narrow high street has just one café, and a “Cheesy Pizza” takeaway joint; but there is a drive-in Burger King on the outskirts. This is what the mayor, Nicolas Leleux, calls “the border of two universes”: city and countryside. It captures the worries and hopes of middle France, and exemplifies a crucial electoral battleground for April’s presidential poll.

Shy of extremes, the suburb tilts to the centre-right. In 2017 Saint-Brice-sous-Forêt preferred the centre-right presidential candidate, François Fillon, in the first round, but backed the centrist Emmanuel Macron against the nationalist Marine Le Pen in the second. In 2020 it replaced a centre-right mayor with Mr Leleux, a former navy submariner who belongs to Mr Macron’s party. Locals, in other words, may be torn at the presidential poll this time between a vote for Mr Macron, assuming he runs for re-election, and his centre-right rival, Valérie Pécresse. A well-known figure locally, she is the president of the Ile-de-France region, which encompasses the city of Paris itself and Saint-Brice-sous-Forêt, 17 kilometres (11 miles) away…

What comes into sharpest relief in Saint-Brice is the collision between the needs of daily life, notably the car, and the desire for a greener future. A place of quiet middle-of-the-road aspiration, it evokes what Mr Leleux calls the “French dream”. “People have left the city to come here, not to live in a tower block, but in a house with a little garden, with neighbours, and a place to barbecue.” Nearly 88% of households own at least one car. His task, he explains, is to reconcile that dream with the need to reduce car usage. Few can afford an electric vehicle. Mr Leleux is planning cycle lanes and building a bike shelter at the railway station, on a direct line to Paris. Yet on a cold day in January there are no cycles to be seen on the streets…

Fashionable Parisian talk of the ideal “15-minute city” is all very well, says Mr Leleux. The reality is that to buy a baguette in under 15 minutes without a car is not possible in much of suburbia. If anybody has learned this, it ought to be Mr Macron, who won a huge majority of the vote in big cities in 2017, but later faced months of gilets jaunes protests. For now, insists the mayor, locals credit the president nonetheless with having been a “good captain” in difficult times. In April, it is on the streets of middle France, not the parquet-floored salons of Paris or its tenements, that such a claim will be tested.

The focus in this analysis is on cars as a divisive political issue. Can suburbanites afford electric cars? If they cannot, what does this mean for suburban life? I could imagine a similar question in the United States with numerous manufacturers moving to electric vehicles

But, I wonder if the electric car is just a symptom of deeper differences based on how the car factors into the fabric of suburban life. In the United States, I have argued that homes, cars, and a way of life are all connected in suburbia. It is not just that a new kind of car is expensive; any disruption to driving changes suburban life. Cars help enable larger yards, private space, and separated land uses. People want amenities to be within a 15 minute drive and this significantly widens their travel radius compared to walking.

Perhaps the other possible suburban disruption on this scale would be to threaten single-family homes and yards. I put the single-family home as the #1 feature of suburbs that Americans love. (Cars and driving is at #5.) Yet, it is hard to imagine suburbs today without homes and cars together.

In the meantime, I will keep an eye out for more analysis from France to see if the suburbs matter in elections in the same way as they have mattered in recent American election cycles.

Patterns among suburban voters in 2021 elections

With election results from Virginia, New Jersey, and other races coming in this week, a narrative about recent elections continue: suburban voters continue to sway elections. Here are the suburban patterns I have seen and heard observers discuss:

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-Enthusiasm among suburban Democrats was down in 2021 compared to 2020.

-Suburbanites were worried and/or angry about schools, whether that was for prolonged closures due to COVID-19 or concerns over curriculum and administrator control as opposed to parents.

-While Biden won over more suburban independent voters, enough tilted back to Republicans in these elections.

-This is a backlash involving race where white voters are exercising their influence.

As pundits, politicians, and academics sort out these multiple and possibly overlapping factors, this is a reminder of two things: (1) suburban voters continue to remain important in American elections (and both Democrats and Republicans are trying to appeal to them) and (2) the patterns and consequences of complex suburbia are not necessarily easy to predict.

Reasons for suburban legislators leading the Illinois Democrats

As American political divides currently sit in the suburbs, the tension between Chicago Democrats and suburban Democrats in Illinois is interesting to consider:

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In adding suburbia to the Democratic base, it turned out, Madigan also created a party that would no longer tolerate his Chicago ward boss style of leadership.

“Suburbanites tend to be less enamored of machine politics,” said Christopher Z. Mooney, a professor of political science at the University of Illinois-Chicago. “Machine politics is about one thing: getting jobs. Suburban voters tend to be more concerned about corruption. They’re a little better off,” and thus don’t need the government jobs political bosses can dole out…

While many suburban representatives had benefited from Madigan’s operation, the ComEd scandal marked the moment that “a limit had been reached,” Mooney said. “They felt that his usefulness was over. The fact that they were from the suburbs allowed them to have some cover. Madigan’s political tentacles are more effective in the city of Chicago or Cook County.”…

Suburbanites haven’t just changed the way politics is conducted within the Democratic Party, they’ve also made certain issues more important to the party. Abortion, for instance. In the 1980s, the Catholic Madigan declared himself “100% pro-life.” In 2019, he supported the Reproductive Health Act, which ensured that abortion will be legal in Illinois if Roe v. Wade is overturned, and declares that a “fetus does not have independent rights under the laws of this state.”

The explanations here suggest the changes in suburbs have had significant consequences for politics. As noted above, corruption turns off suburban voters – who often like the idea of more virtuous smaller local government – and there are more pro-choice suburban voters.

I could imagine several other factors involving suburbia that have influenced this change:

  1. The increasing suburban population compared to the population of Chicago. As a proportion of Illinois residents, there are more suburbanites than in the past. This does not necessarily guarantee changes toward what suburbanites want but it could be a factor.
  2. The suburbs have changed in demographic composition. There are now different kinds of suburban residents, including more racial and ethnic minorities and more lower-income residents. The whiter and wealthier suburbs still exist in places but so does more complex suburbia. The suburban voters today are not just more educated whites.
  3. While the comparison above is between Chicago style politics and suburban politics, I wonder how suburbanites view the big city more broadly as compared to the past. Are more suburbanites interested in life in denser communities with more cultural opportunities (even if they are in the suburbs)? How essential is Chicago to the region and state compared to all of the activity – business, cultural, civically – in the suburbs?

Keeping Donald Trump in front of impressionable suburban voters

Several November 2021 political races involve a consistent invocation of former president Donald Trump:

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The suburbs have always been competitive political territory, but they have taken on a different significance with urban and rural voters spinning further and further away from one another. Last December, a top Democratic operative laid out for me one way of thinking about the party’s future: Had Democrats just rented the suburbs under Trump, or do they own them? The suburbs’ highly educated, middle-class, family-oriented, moderate, predominantly white, and (in terms of actual swing votes) mostly women voters may be ready to stick with the Democratic Party for the long haul. But just in case, McAuliffe and his fellow Democrats are doing their best to make sure that the former president is still a part of this year’s elections.

The battle for suburban voters continues (most recent posts on the topic here and here).

A twist not mentioned in this article is that Trump had a particular vision for suburbia that he expressed multiple times in the summer of 2020. The particular current issues might be different or in a different form – COVID-19 has ongoing implications for suburbanites in year two of the pandemic, especially in places devoted to raising kids – but there are some underlying questions Trump raised: should suburbs be exclusive to particular groups? Should communities be free to exercise local control? The suburbs have changed in recent years and will likely to continue to change but what narratives will be told about this could still be up for grabs.

While Trump is the focus here, this seems to continue a pattern employed by both parties in recent years: tie local or state issues to who the parties think are disliked national figures. Democrats want to tie Republicans to Trump, Republicans want to tie Democrats to Nancy Pelosi. While these national figures might have some influence over more local contexts, there are also important local issues to consider.