Wrigley Field and the suburbanization of sports stadiums

Cheryl Kent looks at the proposed plans for renovating Wrigley Field and concludes it makes the ballpark less urban:

The trouble is the Cubs are also pitching a plan for a kind of baseball theme park that pretends to authenticity while proposing to damage the integrity of the real deal: Wrigley Field. The Cubs want Ye Olde Baseball Mall, except with a Jumbotron and a rival entryway to the stadium…

The proposal is modeled after the “festival marketplace” approach launched in Boston with the renovation of historic Faneuil Hall as Faneuil Hall Marketplace by Benjamin Thompson in 1976. In a series of legendary projects, including work on Navy Pier in the mid-’90s, Thompson enticed people to visit the cities by promising safe, orchestrated experiences, with an emphasis on charm over authenticity and spontaneity.

In time, and as cities regained cachet, the marketplace approach came to represent a suburban take on cities that downplayed genuine urban diversity and vitality while assuming a defensive, apologetic crouch when it came to design.

Thompson was brilliant and a visionary, producing work more nuanced than subsequent formulaic applications reflect. But his work was driven by a condition that has disappeared — white flight to the suburbs. The planned renovation of Navy Pier, intended in large part to downplay its carnival aspects, is evidence the formula is outdated.

In other words, the proposed plans are a Disneyfied version of Wrigley Field and truly urban areas. It might look urban but it is a theme park version meant to encourage consumerism. This reminds me of sociologist Mark Gottdiener’s book The Theming of America as well as the work of other urban sociologists about public spaces. Genuine public spaces, like the ones Elijah Anderson talks about in The Cosmopolitan Canopy, allow all people the opportunity to enjoy and interact. In this proposed Wrigley Field, it is all about the Cubs and expanding their revenue base.

Kent doesn’t say as much about how the Cubs might renovate Wrigley Field to better fit with the city. The biggest problem here seems to be that the Cubs are likely to insist their changes are necessary because they will cover the costs of the renovation as well as make them money. Sports team owners don’t exactly have a good record of truly caring whether their teams and properties fit with the city.

Sitting in a McMansion at the Kentucky Derby?

An overview of the seating arrangements at the Kentucky Derby suggests some spectators will be treated to a McMansion-like setting:

For those who may wonder what sorts of seating arrangements (and pecking orders) have been established in the 138 years of this aggressively social event, here’s a breakdown: Industry types settle into third-floor boxes at the finish line. Hot-shot corporate leaders plant their flags in fifth-floor suites. The celebrity headliners for Friday night’s charity fundraisers can usually be seen on the fourth-floor Skye Terrace or the Turf Club.

Prime stalking ground this year is “The Mansion,” a new luxury hideaway with a dedicated elevator and private wine cellar designed to feel like a McMansion.

Major sponsors such as Yum! Brands (Taco Bell, KFC) and Brown-Forman (the spirits company behind Jack Daniel’s and Woodford Reserve), have fifth-floor “Finish Line” suites. Prominent Louisville figures buy seats at large tables within the dining areas on “Millionaire’s Row,” which some dismiss as “Thousandaire’s row.”

Horse-industry insiders lock in seats, tables or boxes with personal seat licenses, the best of which can cost up to $75,000 for multiple years or $46,000 for one year. The heart of the industry is in the third-floor numbered boxes: sections 316 to 318 are closest to the finish line. Owners with runners in the Derby are given an assigned box here.

Sounds like there is plenty of money thrown around. But, I wonder what exactly makes “The Mansion” similar to a McMansion: just the elevator and wine cellar? Is there something about the flashiness of the space? Its poor design or architecture? Its appeal to the nouveau riche? Here is an inside look at the newly opened space:

And while the name inspires thoughts of Gone With the Wind’s Tara, or maybe PBS’ Downton Abbey, The Mansion decor better resembles a high-rise suite in a Las Vegas hotel for high rollers, with oversized couches and striking chandeliers…

“This is an experience that’s unlike anything else in sports,” track spokesman Darren Rogers said. Where someone at the Super Bowl or World Series is constantly watching a game, horse racing has periods of 30 minutes or more between races for Mansion customers to be pampered in “the finest amenities that these exclusive customers are used to.”

Churchill’s paddock can be seen from a balcony that also has a prime view of the almost 120-year-old Twin Spires. Mansion patrons who want to watch the races can walk out onto another three-tier balcony that, from the lower rows, affords some of the best views of the track.

“When we started with the design process, we started with a theme. And really the theme of this venue is ‘past meets present,’ ” Churchill track General Manager Ryan Jordan said. “So you’ve got a great historical venue here, and we wanted to bring it up to the modern times with this (Mansion) venue specifically.”

I’m seeing why it is labeled “The Mansion” but still not seeing the McMansion piece which implies some negative aspects…

No one-size-fits-all approach for building a downtown baseball stadium

A new study examines the divergent outcomes after the construction of new baseball stadiums in downtown Denver and Phoenix:

That Coors and Chase Fields had diverging fates is no accident but rather the result of poor planning, write Arizona State researchers Stephen Buckman and Elizabeth A. Mack in a recent issue of the Journal of Urbanism. Phoenix’s attempt to copy Denver’s success shows that sports stadiums are not a one-size-fits-all solution to downtown redevelopment efforts. On the contrary, Buckman and Mack argue, these projects must strongly consider the natural form of the city to avoid failure:

A key consideration that is often overlooked in the planning phase of these projects is the historical urban growth patterns and resulting urban form of the cities in which stadium development projects are proposed.

Buckman and Mack conducted a point-by-point review of both stadiums in their effort to determine what factors contributed most to their success, or lack thereof. They quickly found that population differences weren’t the source of the difference. Phoenix and Denver had similar demographic profiles at the time the fields were being proposed, with no marked variations in age of the potential fan base or ability to pay for tickets.

Where they began to see a clear difference was in urban form. Metropolitan Phoenix is a widespread area without a distinctive downtown core. Its satellite cities of Glendale, Tempe, and Scottsdale all have significant attractions and downtowns of their own that create what the researchers call a “centrifugal effect” on potential visitors to downtown Phoenix. By some estimates, Phoenix has the least developed downtown core in the country.

Denver, on the other hand, has a historic core that dates back to the city’s founding in 1858. In addition, the city itself is far less expansive: encompassing only about 150 squares miles, to more than 9,000 for metropolitan Phoenix. The result of this urban form, for Denver residents, is a considerably more convenient proximity to the stadium.

More broadly, it sounds like having key structures in and near the baseball stadium is very important, perhaps even more so than the particulars of the stadium itself. In other words, building a stadium with little already existing around it might have little impact on the surrounding area. Downtowns work because they are clusters of activity; there are not just office buildings but also nearby residences, restaurants, and cultural institutions that help insure a broad range of visitors to the downtown. Baseball games then become another activity that people want to go to because the games are part of the scene of the whole area.

I visited Coors Field for the first time this past August during the 2012 American Sociological Association meetings. Since I was staying near the Convention Center, we had to walk about 15 minutes to the stadium. The walk was pleasant in itself; Denver has a nice scene between these two destination points. Unlike some other major cities where the downtown is dominated by large buildings, this area has primarily low-rise buildings. People are outside walking around or eating. The stadium itself seemed to be at the edge of the downtown area closer to I-25 but it was clear plenty of other fans were also walking through the surrounding LoDo neighborhood and enjoying the night.

Another question I would ask as a baseball fan: could attendance be boosted in a more dispersed region if the team was winning? Or do parks like Wrigley Field win at attendance with little effect of record because fans want to have the experience?

By the way, here is a picture from my seat. While Coors Field might be more successful than Chase Field, the team was not good last year and there were plenty of empty seats as well as cheap seats online.

CoorsFieldAug2012

Marlins’ publicly-funded stadium not the exception among Major League Baseball teams

There is a lot of conversation today about the trade/fire sale undertaken by the Miami Marlins and how this relates to the team’s opening of a new stadium for the 2012 season that was largely funded by public money.Yet, this is a larger trend: 20 of the last 21 baseball stadiums built have been partly funded by public money.

And like nobody else, he hoarded massive checks from MLB while passing along the bill for the stadium to the taxpayers.

The Marlins can claim the money comes from tourism-tax dollars. Truth is, Miami-Dade County moved general-use monies from property taxes to free up the tourist cash. This is the dirtiest secret of Selig’s two decades as commissioner: The “golden era” of which he so often brags came off the taxpayer’s teat.

Of the 21 stadiums built since Camden Yards started the boom in 1992, the San Francisco Giants’ AT&T Park is the only one privately funded. Baseball’s business plan depended on new stadiums with sweetheart deals filling the coffers of ownership groups lucky enough to leverage politicians or voters into signing off on them. Cities signed deal after dreadful deal, few worse than the Marlins’, who paid for less than 20 percent of the stadium, received a $35 million interest-free loan to help and used $2.5 million more of public money to fund seizures.

Despite Loria and Samson’s protestations otherwise, this was always the endgame of their stadium gambit. Selig saw the Marlins’ audited finances every year. He knew they were lying. He went along with it anyway. That’s how he does business. He protects his friends. It’s why Fred Wilpon still owns the Mets. It’s why Frank McCourt doesn’t own the Dodgers.

As I’ve written about before (see here and here), studies show the construction of sports stadiums tends to benefit team owners and not the public. Teams are often able to hold a city hostage because no political leader wants to be the one who lets the favorite team go. Yet, the economic data would suggest it wouldn’t really hurt a city to do just that.

This leads me to a thought: what city would be most willing to let a team leave town for another locale? Even if pro sports teams don’t necessarily bring in money, they are also status symbols to show a city is “major league.” What will be the next team to go? One way to think about this is to look at cities that lack major teams. We could look at Los Angeles and the NFL; even though the metropolitan area has two baseball teams, two basketball teams, and two hockey teams, the city has not had a NFL team since 1994. Despite all the conversation about teams possible moving there (the Vikings were one of the recent teams though they got a publicly-funded stadium in a close vote last year), no one has moved yet. Seattle and the NBA is another interesting case; the city lost the Supersonics, now the Oklahoma City Thunder, after the 2007-2008 season and there have been recent conversations about a new stadium and team.

My guess is that the Marlins won’t be leaving Miami anytime soon though it would be appropriate if the city did renounce them. What an odd franchise overall: they were an expansion team that started play in 1993 presumably to take advantage of the growing city (the 8th largest metropolitan area in the United States) and its Latin American population (in recent years, 27-28% of baseball players were Latino), they have won two World Series titles (1997 and 2003, the year of Bartman), and held multiple fire sales.

Painting the lawn has adverse effects on photosynthesis

Painting the lawn or the playing field could have some adverse effects on the grass itself:

Yep, the September-October issue of Crop Science highlights a study out of North Carolina State University that shows conclusively — brace yourself — that “grasses coated with latex paints show a notable reduction in photosynthesis.” They’re talking about playing fields, of course, and the lines, stripes and logos regularly affixed atop them.

That’s all well and good, but it completely ignores an aspect of turf painting that has nothing to do with lines or logos. Sports, it seems, has a long tradition of painting grass simply to make it look more like grass.

  • When the clear panels in the roof of the Astrodome had to be painted over in 1965 because the resulting glare was blinding fielders, the turf beneath them died, and was subsequently painted green…
  • Groundskeepers at Cleveland’s Municipal Stadium didn’t even bother with grass — for many years they painted the dirt green. (Pat Summerall wrote that when he played for the New York Giants, the Yankee Stadium Grounds crew took to painting the dirt, as well.)…

The practice even carries over to movies, where they painted the stadium grass twice for Bull Durham, yet it still, said writer/director Ron Shelton, “looks yellow on film.”

Painting the grass and using artificial turf has a long history in sports. A number of teams and facilities have gone to the field turf primarily for monetary reasons as it is cheaper to maintain.

This brings me to an idea: how long until homeowners go for artificial turf? I’m not talking about the Astroturf featured in the Brady Bunch yard but field turf that looks and feels more like grass. Perhaps the rubberized turf could even be sold as safer for children. For builders and developers, putting down good turf may be more expensive upfront than laying down sod but perhaps the costs could be passed along to homebuyers, particularly if it were guaranteed for a number of years.

Why would Mayor Daley want a second NFL team? Sounds like he wants prestige, economic development

Chicago’s former Mayor Daley said he wants a second NFL team for Chicago and a new stadium:

“I really believe we could get a second football team,” the former mayor said. “I’ve always believed — the Chicago Cardinals, Bears — why is it that New York has two? Florida has three, San Francisco has two. Now you think of that, we could easily take — Chicago loves sports and we could get a second team in here.

“You could build a new stadium, you could have huge international soccer teams come in, you could do the Final Four, you could do anything you wanted with a brand new stadium.”

Many in Chicago believe the city should have a stadium with a retractable roof to be able to host events like the Super Bowl and the Final Four. Renovations to Solider Field left the stadium as the second smallest in the NFL. That, coupled with the lack of a roof, makes it a longshot to host a Super Bowl…

“It would be privately funded, the government could help a little bit,” Daley said. “But I’ve always believed we could take a second team. And every Sunday we would have a team playing in the National Football League. That would be unbelievable.”

If I had to guess, here is what I think is behind these comments:

1. This is about prestige and status. Chicago is a world-class city yet other cities, including less notable ones like San Francisco/Oakland, have two teams and Chicago does not. Having another NFL team would generate more attention in and for Chicago plus allow other major events to be held in the new stadium. Chicago could become a center for all sports and grab away some of the business places like Indianapolis, New Orleans, Atlanta, and other places get because of having closed stadiums. Mayor Daley is also old enough to remember the days when Chicago did have a second team, the Chicago Cardinals, that ended up leaving for the Sunbelt. Arguments against this line of thinking: is there really fan interest in a second team? Would Chicagoans easily adapt to a team moving to the city from somewhere else (like the Vikings, Chargers, etc.)? Los Angeles is a world-class city and does not have any team – just because a city has a certain population doesn’t necessarily mean it has to have a certain number of NFL teams.

2. This is about economic growth. Having a second team would bring in more money and more events. A new stadium could be viewed as an economic boon. However, research clearly shows that publicly funded stadiums don’t return money to taxpayers and residents will spend their money on other entertainment options if a sports team is not available. Plus, a new stadium would likely have to be located in a suburban locale (the Bears threatened at various points to move to the northwest suburbs or to Warrenville on what later became the Cantera site) so the economic benefits would be spread throughout the region rather than directly in the city of Chicago.

From a social science perspective, I don’t find the second reason compelling. Government officials tend to justify stadium spending by arguing it will bring economic benefits but I think it is also really about prestige: it helps put or keep the city on the map and also attracts more media attention. The same politicians that don’t want to be the ones held responsible for a favorite team leaving the city would also like to take the credit for adding a new team.

The rise of “Seven Nation Army” to sports folk song

Deadspin has the story of how the song “Seven Nation Army” became ubiquitous at sporting events around the world. Here are a few of the important steps in the rise of the song:

The march toward musical empire began on Oct. 22, 2003, in a bar in Milan, Italy, 4,300 miles away from Detroit. Fans of Club Brugge K.V., in town for their team’s group-stage UEFA Champions League clash against European giant A.C. Milan, gathered to knock back some pre-match beers. Over a stereo blared seven notes: Da…da-DA-da da DAAH DAAH, the signature riff of a minor American hit song…

But in Milan, at the beginning, it was purely spontaneous and local. Kickoff was coming. The visiting Belgians moved out into the city center, still singing. They kept chanting it in the stands of the San Siro—Oh…oh-OH-oh oh OHH OHH—as Peruvian striker Andres Mendoza stunned Milan with a goal in the 33rd minute and Brugge made it hold up for a shocking 1-0 upset. Filing out of the stadium, they continued to belt it out.

The song traveled back to Belgium with them, and the Brugge crowd began singing it at home games. The club itself eventually started blasting “Seven Nation Army” through the stadium speakers after goals.

Then, on Feb. 15, 2006, Club Brugge hosted A.S. Roma in a UEFA Cup match. The visitors won, 2-1, and the Roma supporters apparently picked up the song from their hosts…

“Seven Nation Army” made a beachhead in American sports in State College, Penn. According to a 2006 story in the Harrisburg Patriot-News, Penn State spokesperson Guido D’Elia—who is still the director of communications and branding for the embattled football program—was inspired by hearing a Public Radio International story about A.S. Roma’s use of the song. D’Elia, who also introduced the now unavoidable German techno track “Kernkraft 400” to Nittany Lions fans, had found something new…

By the middle of the 2006 season, “Seven Nation Army” was a Beaver Stadium staple. (This year, as Penn State students gathered on Nov. 8 outside the university administration building, they began singing Joe Paterno’s first name over the riff.)

Is this what globalization looks like? The song was recorded by Americans, found its way into bars and soccer stadiums in Belgium and Italy, and then back to the United States as a marching band piece. Along the way, the song crossed national and language boundaries as well as musical instruments.

I bet there could be some interesting musical analysis regarding why this song has become so popular. It doesn’t require words to be sung, particularly helpful for large crowds of (rowdy?) people at sporting events. It only includes seven notes. It has a particular minor edge to it, described in this story as a sound of “doom” which is no doubt helpful in celebrations as the scoring team’s fans want to celebrate as well as taunt the other side.

I would be interested to know how much in royalties Jack White is getting from all of these plays…

The Chicago Fire and Bridgeview: another case when building a sports stadium is not a good investment

Residents of the southwest Chicago suburb of Bridgeview are not happy about reports that Toyota Park, built to be the home of the Chicago Fire, has created a lot of debt for the community:

The exchange came Wednesday night at Bridgeview’s first Village Board meeting since the Tribune published a report detailing the small southwest suburb’s financial woes tied to its biggest bet, the 20,000-seat Toyota Park.

The taxpayer-owned home of the Chicago Fire has come up millions of dollars short of making its debt payments since opening in 2006. Meanwhile, the town has nearly tripled property taxes in less than a decade, even as the town offset some of the financial sting by taking out more loans to help make payments.

In all, the blue-collar suburb is now more than $200 million in debt.

In comparing towns’ debt to property values, the Tribune found Bridgeview had the highest debt rate in the Chicago area. Much of the debt is tied to a stadium deal in which the newspaper found insiders landed contracts and town officials enriched their political funds with stadium vendor donations.

The stadium might have helped put Bridgeview on the map (leading to higher status/prestige) as it is the only suburban facility in the Chicago area that is home to a major sports team (despite arguments in the past from the Bears and White Sox that they might move to the suburbs). But this level of debt seems insurmountable for a village of 16,500 people who have a median household income of $42,073, below the national average.

This should be a reminder for many communities, small suburbs or big cities: sports stadiums are not the deals they may be made out to be. Yes, it could bring or keep a major sports team. But, the public debt may take decades to repay, can lead to higher tax burdens for residents who are likely not all attending the games, doesn’t necessarily mean that a host of entertainment businesses will open up nearby to serve stadium patrons, and the primary people who benefit are the sports teams (who get new stadiums for which they don’t have to pay the whole bill) and a small number of local leaders and businesses. It may be nice to mentioned on TV every once in a while (if you can find the more minor channels the Fire tend to be relegated to) and be the politician who helped bring the major team to town but it often isn’t a great deal for the whole community.

“85% of economists agree that local and state governments should not subsidize professional sports”

The Freakonomics blog has a discussion about whether cities and states should help pay for professional sports arenas and the weight of academic evidence says no:

So we have two perspectives and one question: Do sports generate jobs and economic growth?

This is a question that has been addressed numerous times by economists.  And these studies – summarized by economists Rob Baade and Victor Matheson — tend to reveal two answers.  When the study is completed by paid consultants prior to the public money being spent, the benefits from sports are numerous are large. However, when independent researchers – who are not paid by professional sports teams or leagues – look for these benefits after the fact, evidence of more jobs and economic growth are hard to find…

Given these three effects, the empirical evidence suggests quite strongly that sports do not create many jobs or generate much economic growth.  And such evidence has proven to be quite persuasive.  In fact, a survey of economists by Gregory Mankiw noted that 85% of economists agree that local and state governments should not subsidize professional sports. Mankiw also notes that only five issues have more agreement among economists.

But with all of this evidence, why would the city of Sacramento recently vote to spend money to build a new arena so that the Sacramento Kings would stay in the city?

Such a story clearly suggests that the Kings used the threat of re-location to elicit a substantial subsidy from the people of Sacramento.  Although the Kings do not have much economic impact on Sacramento, the Kings do make basketball fans happy.  And if they departed, those same people would be very unhappy with Kevin Johnson.  Consequently, the Mayor has an incentive to do what he can to keep the Kings in Sacramento (although it not entirely clear if making the non-basketball fans unhappy is good politics).

I think this is correct: no one want to be the politician that allows the popular local sports franchise to leave town. The stakes are even higher in places like Sacramento where the Kings are the only professional franchise so if they left, the city isn’t even on the professional sports map. A politician who let this happen might be punished by opponents and by voters (though they too would then have to go against all of the evidence from studies). I think this is similar logic to what happens in tax breaks debates like the one recently in Illinois: while it is hard to justify giving wealthy corporations a tax break to stay in Illinois, who wants to be the politician who let several thousand good jobs go to another state?

I also think that while this can be studied in economic terms, i.e., does helping to build a stadium lead to economic benefits for the city, or in political terms, this misses some of the point: having a sports team is also about status. It makes a city feel like a major league city. While perhaps we could argue that Sacramento has enough going on being the state capital of the country’s largest state, the average citizen might connect more to the sports team. When national TV crews come to televise a game, fans feel like they are being recognized (see this post as an example of this). With a sports teams, politicians and business people can take big wigs to games, signalling that their city is really part of the big time, even if the economic data doesn’t necessarily bear this out. While I am skeptical of arguments that people in Cleveland are worse off because their sports teams haven’t won, having a big sports team can mask other issues or at least help people ignore them. This is more difficult to measure than economic benefits but this cultural dimension still matters when these decisions are made.

(This post was prompted by part of a TrueHoop post from yesterday.)

Why cities bid to host the Super Bowl (hint: it’s not just about the immediate money)

A story about how cities win the opportunity to host the Super Bowl has this explanation of why cities bid in the first place:

The NFL looks at the Super Bowl location as a kind of carrot to reward cities that are expanding the NFL’s sphere of influence, either by fielding a winning team, building a fancy stadium, or, ideally, both. Cities bid for the honor of hosting the Super Bowl because it brings in tourist dollars and prestige.

How much money is the subject of some debate. The NFL maintains that the Super Bowl brings in hundreds of millions of dollars to local economies. An article from the Indianapolis Business Journal says, “The NFL estimates Indianapolis will draw 100,000 to 150,000 visitors who could spend $200 million over a 10-day span.”

However, some find that number to be misleading. An academic paper from Holy Cross titled “Economics of the Super Bowl” argues that these numbers are “‘padded’ at least as well as the players on the field.”

Philip Porter, an economics professor from the University of South Florida, attempted to figure out the Super Bowl’s financial impact in 2007. The Sun-Sentinel reports that “he said he examined data from the Florida Department of Revenue showing expenditures in Miami-Dade County were $3.318 billion in February 2006 and $3.308 billion in February 2007.”

Regardless, there are some tangible benefits for citizens of Super Bowl cities. In the case of Indianapolis, “the city pledged to build a practice facility downtown that will be left in place for local residents to use.” There is also an increase in jobs (even if the jobs are temporary).

It sounds like the NFL pushes the economic argument: host the Super Bowl fans plus teams plus the media plus celebrities will spend lots of money. In addition, the temporary jobs that are created helps the Super Bowl bring money into a city. However, I wonder if this falls into a similar territory of the sports team who argues the city or state should spend taxpayer dollars to help build a new stadium or the team will leave. Studies show that these arguments are bogus: taxpayers end up spending money that owners profit because few cities can “afford” to let the big team go. Also, the article also suggests that a new stadium had to be built for the Colts for this bid to have any success and this cost money (some from the Colts, the rest from a food and drink tax). It sounds like it might be fairly easy to look at the economic data across Super Bowls.

My guess is that prestige, status, and the attention the Super Bowl draws and the money that this can lead to down the road is more important here. This helps put Indianapolis on the map and hopefully is not just a one-time event but rather helps lead to other big conventions and events (the city is already known as a sport town since it is home to the NCAA, hosts the Indianapolis 500) as well as attracting businesses who might otherwise not have a reason to visit the city. The immediate economic benefits may be nice to tout but this event gives a lot of air time and from what I have heard, media people have been impressed by the way Indy has rolled out the red carpet and also made all of the necessary locations within walking distance of each other. Wouldn’t it be great to be the mayor or other elected official who can claim that you helped bring the Super Bowl to Indianapolis? Wouldn’t it be even better to say that hosting the big game helped bring in more long-term revenue into the city? The real pull here is not the practice facility that is left behind but rather the fact that Indy is capable of hosting the biggest game in the United States.